The 3 Travel Essentials I Never Leave Home Without (and You Shouldn’t Either)
After travelling extensively across the globe, from the remote reaches of Tibet to the wilds of the Yukon, I've learned the hard way that...
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What are the CMOs who lead today’s biggest brands getting? What are they building for? Not next year, but now ... and it's not AI
Just read an article by Cameron Brain of everyone social as it resonated with me I thought I would share and add my comments
Cameron has...
How likely are you to read a spam email?
In a recent Microsoft report titled “Breaking Down the Infinite Workday”, the modern reality of knowledge work is laid bare. And it’s not...
Want more meetings and revenue? Start with great content
Great content is your secret weapon in social selling
It doesn’t just fill up your feed, it tells your story, drives conversations, and...
AI means the buyer will have already created your brand story in their heads, which is why you need to have a hyper-human story to stand out
I don’t know if you’ve noticed, but buyers aren’t waiting around for you to pitch anymore
They’ve done their own research and already...
We all love going shopping but we hate it when a shop assistant comes up to us and says "can I help you?"
I don’t know about you, but I do love a bit of shopping; as long as I’m in control
Like many people, I can’t stand it when a salesperson...
“We need to buy some dynamite, coca leaves, and 98% proof alcohol” the tour guide said
While on holiday in Bolivia, we visited the Potosí Silver Mine, a place unlike any other
Unlike most mines that dig downwards, this one...
With SEO is dead, there’s now a race underway for authentic thought leadership. Here’s what that means for you
In a recent Inc.article titled, “As SEO Falls Apart, the Attention Economy Is Coming for You,” the message is clear: SEO as we know it...
If assisted dying had been legal, my father could have lost five precious years
My father had Lewy body dementia (LBD), it's a progressive neurological disorder that affects thinking, movement, behavior, and sleep
Which jobs will be lost by the use of AI
Great article here, which is an interview with Geoffrey Hinton, called the "Godfather of AI" due to his pioneering work on AI
He says some...
66% of organizations are already social selling
A few weeks ago, I joined Americo Da Costa on his podcast
You can listen to the podcast here
Before we recorded, he ran a poll asking, “Are...
Who will win the AI war? - Enterprise AI Vs Bring your own AI (BYOAI)
Once upon a time, yes, really, there was a world without mobile phones
When mobiles finally arrived, sales teams were handed Nokias
Solid,...
Why it's not your messaging that's impacting your results on LinkedIn
When I ask business leaders how much revenue they generate from LinkedIn and social selling, I’m often met with blank stares
And yet, if...
Above the clouds on my birthday: My first ride on an electric MTB in La Gomera
I’ve just returned from La Gomera in the Canary Islands, where I celebrated a significant birthday
If you didn’t already know, cycling is...
How AI killed email marketing
Two spam emails appeared in my inbox today and you can see they have used AI to create a “hyper-personalised message” and then as it's a...
What’s stopping you from getting more meetings?
One of the salespeople at Salesforce said to me the other day
"I’m so grateful to what you and Adam have taught me”
As he booked yet...
How to leverage personal branding to accelerate business growth
Interesting Forbes article, but like many it loses its way and then focuses on fluff not substance
The number one thing you need to...
The only thing that connects you to your network, is you
That’s why each photo you post on LinkedIn should show you
No it’s not just about selfies, you add yourself to photos you take
So how do...
What Can Classical Music Teach Us About Sales?
I’ve just returned from a holiday in La Gomera, where I celebrated my birthday and set myself a goal: to read The Rest Is Just Noise by...
Why honesty and a fresh perspective - Won me a seat at the table
I’ll never forget walking into that meeting with a newly launched cable company in the UK, nervous but curious, prepared but slightly...
How to hack the LinkedIn algorithm
You can't
And anyone who says they have is either guessing or selling snake oil
There are so many moving parts that influence what you see...
Unwrapping the story of my one-in-80,000 birth
I'm currently in La Gomera, for my Birthday
I've also got my Mum and her boyfriend here
La Gomera is a place where my mum used to come with...
Why do deals still slip — Even with a solid forecast?
As sales leaders, we do everything we can to ensure the forecast becomes reality
✅ We train our reps to qualify properly✅ We coach them on...
Why social selling is about psychology not technology
We often have people pitching to us tools, which tend to be sticking plasters / band aids on what are 40 year old sales methods
The latest...
This is where I feel most myself
This week, I’ve had the privilege of taking my 87-year-old mum and her 81-year-old boyfriend to La Gomera
She believes it may be the last...
First impressions matter — especially on LinkedIn
Within 10 seconds of landing on your LinkedIn profile, people decide whether you're worth taking seriously.
That’s why your LinkedIn...
We had coffee with rebels from the Mexican Zapatista Army of National Liberation (EZLN)
Back in 2013, Julie and I visited MexicoWe had both been to Peru and had visited a number of Inca sites such as Machu PicchuAnd wanted to...
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