We are Digital Leadership Associates experts in Social Media Strategy, Social Selling and Social Media Management
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Jeremiah Owyang recently said in his newsletter, the following 6 points about the future of the internet and I thought it was worth...
I read a post on Linkedin the other day that summer was a bad time for prospecting.
The post outlined that in the world of legacy sales,...
We talk to salespeople, sales leaders, marketers and senior leaders everyday and what they tell us is they need more conversations.
If you...
In this research by ebsta they found that that buyers are more aware of making financial impact calculations or ROI (return on...
Salesforce admitted during their recent earnings report that they now require salespeople to have 3x pipeline to make quota rather than...
When I look out over LinkedIn, you see people posting content.
It probably does not surprise anybody that the more focused you get the more likely you are to get a get digital resonance with the...
In my recent #TimTalk podcast with Ian Moyse he shared some great advice about how to be interviewed for a sales job.
You can access the...
In this research by ebsta, they show that quota targets are growing by sales cycles are getting longer.
Deal will be slowing because...
The AE has closed a deal and everybody is happy.
The customer then gets handed over to the CSMs to look after.
If your competition is...
In this research by ebsta, they show that
46% of deals slipped in Q1 2024
34% of deals slipped in Q2 2024
So how do you stop deals slipping?
The first question from the sales leader at the job interview was “so why are we here?”
None of this “talk me through your CV?”
“where do...
In the latest report from ebsta called “H1 2024 B2B Sales Benchmarks - Reveal the attributes of top performers according to analysis of...
Social networks will ALWAYS prioritize users over brands.
We know that there are 1 billion people on LinkedIn, but nobody talks about how...
Shortlists are shrinking according to research from G2.
Where as, 45% percent of buyers had 4 to 7 products on their shortlists in 2023, a...
In sailing, being able to work out where you are, is critical so you don’t end up on some rocks.Before 1740, there was no accurate way to...
Welcome to the AI Renaissance! Or is it more of a Renai-scam-ce?
According to a poll, a whopping 77% of respondents say we’re being...
Sales is hard right now, in a conversation with Robert Tearle on LinkedIn, he said
“I think because the economy is slow, greater pressure...
In today’s challenging business landscape, software vendors face unprecedented scrutiny from senior executives.
According to recent...
This is a repost of something that Adam Gray posted the other day
Rory Sutherland tells the following story, from which we can all learn...
Don't tell anybody but I have a sales VPs office bugged and this is an actual conversation that took place yesterday
Sales VP: Pipeline is...
Buyer behaviour has been changing for years and will continue to change.
We know that buyers have migrated to social media, it's now where...
I recently read in this article the fact you need to research people before you undertake any form of cold outreach.
This is rubbish. What...
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