Preparing the next generation for an AI-driven world
I’m definitely seeing this trend: entry-level, repetitive digital tasks are increasingly being handled by AI
Whether it’s drafting...
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Today we celebrate DLA Ignite’s 9th birthday!
When Adam and I started DLA Ignite, it wasn’t just about building a company, it was about changing the world
Our purpose has always been...
My first trip abroad: Lessons from the Algarve
My first trip abroad was to the Algarve in Portugal when I was eight years old
It was also my very first time on a plane
Back then,...
The #1 thing you need to be successful on social
Everyone wants the silver bullet when it comes to social mediaThe hackThe algorithm trickThe one secret the “gurus” aren’t telling you
But...
It’s logical that most websites should expect less traffic. How will your website and your business handle it?
In his recent articleTomasz Tunguz asks the question
He frames this by saying
"In 1999, the dotcoms were valued on traffic. IPO metrics...
What can Jimi Hendrix teach us about AI?
In the 1960s, Johnny Echols, lead guitarist for the band Love, used to hang out with Little Richard and his crew
Among them was an...
Shiwa Ng’andu: A vision in the heart of Northern Zambia
Deep in northern Zambia lies Shiwa Ng’andu, a remarkable estate that can only be reached by a rugged road or a small Cessna plane
Nestled...
Why outdated sales tactics are costing you future buyers
We hear it from sales leaders every day: the old sales playbook no longer works
For years, many of us have known this, but what’s changed...
Growth lives on the other side of your comfort zone
I’ve learned that real change only happens when you step outside of your comfort zone
Six years ago, I started a podcast
Today, I’m...
The new rules of buyer search: winning trust in the age of AI
For nearly 30 years, search engine optimization (SEO) has been the foundation of digital visibility
Marketers mastered the playbook;...
Are you really, really, really, customer focused, or just talking to yourself?
Ask any business leader or salesperson if they’re customer-focused, and you’ll get a confident “Yes"
But here’s the uncomfortable truth:...
Do you work above or below the AI algorithm?
“Do you work above or below the algorithm?”
That’s the question Sangeet Paul Choudary poses in his new book Reshuffle: Who Wins When AI...
Why your LinkedIn connection requests keep getting ignored
I once had a conversation with a salesperson we were coaching
She had sold into Gatwick Airport and wanted to connect with the CIO on...
From Lions to lessons: A journey through Zambia’s heart
Personal Branding: The new table stakes in B2B sales
Back in 2022, Matt Dixon and Ted McKenna’s book The Jolt Effectrevealed, through an extensive dataset, that sellers need a personal...
Launching a memory: our visit to the RNLI naming ceremony
We recently attended a lifeboat naming ceremony at the RNLI (The Royal National Lifeboat Institution) headquarters in Poole, Dorset
While...
AI agents are changing how buyers discover brands
AI agents are now searching for brands at a scale equivalent to one-third of organic search volume, according to a report released...
Today would have been my father’s 93rd birthday
He passed away in November 2022, but his presence is still very much felt in my life
I remember him for so many things:
His deep sense of
Why the phrase "AI won’t take your job, but someone using AI will" is totally meaningless
I’m currently reading “Reshuffle: Who Wins When AI Restacks the Economy” by Sangeet Paul Choudary, and one metaphor he uses has...
The business case for building a strategic LinkedIn network
We often hear people say, “I get nothing from LinkedIn,” or “My network never brings me business.”The problem isn’t LinkedIn, it’s your...
The secret to Burmese beauty
Wander through the streets of Myanmar, (Burma) and you’ll notice something unique, faces adorned with pale yellow patterns, often in...
Why ABM fails before it starts and how to fix it
Account-Based Marketing (ABM) should be an obvious win
You focus on a defined set of target accounts, speak their industry language, and...
We went to the science museum’s space show — and it was out of this world!
You know it’s going to be a good day when the blurb says:
"Science Museum Mission Control has a problem and only you can help us solve it!...
The sales strategy conquering the AI market
In a recent article by the venture capitalist, Tomasz Tunguz
He said
"What happens when technology evolves faster than your sales process...
The recipe to get your business post to go viral
The last thing you need right now is for a post to go viral
And you are pretty much guaranteed one result if your post goes viral
Nothing!
Why the way you ask questions, matters more than what you ask
In his book “Brand Desire - Spark customer interest using emotional insights”, published by Kogan Page, the author Kevin Perlmutter says
The slow death of SaaS? Sam Altman just pulled the trigger
Yesterday, Sam Altman, CEO of OpenAI, sent a ripple across the tech world with a single Tweet
In it, he hinted that the SaaS industry may...
How to drive profitable growth through smarter qualification
In today’s market, where every deal counts and pipelines are under constant scrutiny, smarter qualification isn’t just a nice-to-have...
Lost luggage & found adventures: A road trip baptism in the American west
In 2014, we set off on what promised to be the ultimate American road trip
As someone with a less-than-stellar grasp of U.S. geography at...
AI won't replace marketers — it exposes lazy ones
In this article by Entrepreneur it states
"Here's the hard truth: AI won't eliminate marketers. It will reveal the ones who've been...
Watching Hamlet through BSL (British sign language)
The other week, we went to see Shakespeare’sHamletat the Royal Shakespeare Company in Stratford
This wasn’t just any production, it was...
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