I was at a sales conference yesterday and the word out on the street was that everybody's pipeline is down.  We happened to hear one of...

Seth’s book “the song of significance” is a departure from the “usual” marketing books he writes, I would describe it as being about...

I've been asked for an article, to describe what is social selling, or more likely, what we, here at DLA Ignite, think social selling is....

In a recent post by Will Shorten he quotes a Harvard Business review article “The Network Effect: Why Companies Should Care About...

In the world of sales and marketing are are always looking for a marginal gain in cold outbound. The problem is, once somebody posts a...

I was reading a recent article by Cameron Brain from everyone social.  He was sharing some learnings which were. "The VAST majority of...

This is not a bash ChatGPT article, far from it, I love ChatGPT and I'm a big user, but it's not for writing content. Now I'm a big...

I run a podcast called #TimTalk, you can check out the interviews here. One of the comments that come up time and time again is not the...

How can you be in a situation where you're not having to respond to any RFPs? (request for proposals) or ITT (invitation to tender)?It...

In this article from MarketingProfs, here, they quote research the report, “CMO coming of age”, which you can find here.  What does the...

In a recent survey by SBI, (SBI Q3 2023 CEO Survey) they state that stagnating seller productivity is a large cause for concern to many...

While I kept away from ChatGPT for 6 months, I'm now an avid user. Just as predictive text on your mobile might give you the word...

Here are 5 ChatGPT prompts from this Forbes article. "Analyze the LinkedIn profile of [prospect's full name], focusing on their career...

That was the feedback from a client. “I sent out 8 requests for recommendations on Linkedin and got 5 meetings”   She had taken our first...

I spotted this article the other day, now I'm a big ChatGPT user, but I might be biased as I hate getting spam emails from people. I also...

One of our customers gave us this feedback He's easily getting 10 meetings a week using our social selling methodology for cold outreach....