Here is some interesting research, I need to thank Tony Moroney for sharing this with me.

Big sample

"This survey of over 15,100...

Are we heading for a recession, I don't know, we could after all be talking ourselves into one?

The war in Ukraine, political upheaval in...

I have been watching the new Obi Wan with the wife on Disney Plus. It’s had some negative reviews but we have really enjoyed (it has also...

Spotted this article from the drum, which is here.

If you advertise in any way, then it's a must read.

Let's get a quote ...

"A recent...

First of all I would like to thank Rob Durant for sharing this in one of our meetings.

Find yourself a pen and some paper or get your ipad

I was having a conversation this morning and the person I had the discussion with mentioned "artificial intelligence (AI)" and the use of...

One of the terms I hear in sales and marketing today is to be "personalized", of course, like the word "value" we have our own thoughts...

One of the most important and powerful documents I read last year came out in September and it’s been within arm’s reach ever since.

I’ve...

The other day, I was in a sales review and the salesperson was explaining all of their activities to generate pipeline and as a throw...

I often hear sales people say

"I even connected with the person on LinkedIn".

I have to be honest, I'm not sure this actually buys...

I was on a call yesterday, with a senior team and the CMO said to me

"we cannot seem to interact with prospects and clients in the same...

So you want to expand!

You want to take your business into a new location, a new country or a new continent.

👉Hours on internet...

This is an interesting article, in YFS magazine.

"It turns out that the triple threat of being locked away in quarantine,

In this article by Inc, it discusses the impending doom of SaaS business.  The article states..

"The Bessemer Venture Partners...

Great article by Catherine Higgins of LinkedIn. 

As she points out, whatever the state of the economy, we are always in a position to...

There are many social selling programs out there.

After all, the barrier to entry for any "expert" on social media is zero.

Anybody can...

This article from Inc.com talks about a downturn in business for SaaS companies and It companies.

From where we sit we are not...

One of the problems, or should I say opportunities, we have in sales is the fact that often the people that we are targeting have one of...

Stephen Sumner, if you don't know him, he's well worth following, used to be the CMO of Music Magpie.  They are a company who you...

We like content,love content, Game of Thrones (never seen it BTW), Peaky Blinders (superb), all kinds of sport Cup (mens and womens) and...

I've taken a great article on LinkedIn facts and summarised it for you, the original article is here.

There are now 830 million people...

If you hadn't heard, here at DLA Ignite we have launched a social selling qualification.

It's backed by the Institute of sales professionals

One of the massive changed to business that Covid-19 forced on us is that now we have one desk (or one mindset).

What do I mean?...

The all new series of The Social Selling 'THUNK'...!Volume 4 : Episode 3 with the Private Equity Investment Director.[θʌŋk]NOUN1. the...

Talking with a client of ours, one of the team is really taking our social selling knowledge and thinking and while the team is having...

The world has changed so much over the last few years.

Mobile, internet, social media and Covid 19 have all been factors in that change.

What you don’t want to do is......blame ‘the algorithm’.

Why? 

You don’t have a clue about the algorithm, nobody does. 

When we...

In our book "Smarketing - How to achieve competitive advantage through blended sales and marketing".  We put forward a case study...

There is a lot written about social selling, there is also a lot of ignorance.

There was a post (in German), where one business in 

Have you ever heard the saying before "eating my own dog food" or sometimes it's called "drinking your own Champaign".

The dictionary

Do you remember the nursery rhyme 'Humpty Dumpty'?

Well there been something similar going on in agency land for the past decade or so...

During Covid I've spoken to company after company CEOs that believed articles like this Forbes article.

These companies would have no...

If you’re a big fan of the 80’s you will almost inevitably have seen (or heard) of stranger things. If not what rock have you been hiding...

I'm currently coaching a company on our social selling program about how to create content.

(I always write a blog at the same time that I...

Creating pipeline seems to get harder and harder as the old ways of selling, such as cold calling and email seem to be drying up.

Many of...

I speak to a lot of business leads about sales and marketing.

how that business worked in the past, what they do currently and how they...

One of my team was on a call the other day when one of the team he was presenting to said 

“We are too conservative as an...

How often do we get told in sales, here's a list of accounts, go and sell to them?

They are, just names on a list.

We know nothing...

Sales is a process that’s had every ounce of humanity stripped from it. As a creative I have always viewed sales with a certain amount of...

I'm a retail brand and business transformation expert. 

That's not a boast, it's not an ego trip it's a well earned fact. 

With...

I was reading an article recently that said marketeers were struggling to work out how to 'communicate' with customers as the data points...

When you think about what you do when consuming content it might help if you step back and think 'maybe others do what I do'.

I came...

Last week I wrote an article about a start-up that was in series-b funding that was trying to recruit marketing people and the job...

In this article by SBI Growth, they focus in on the CEO growth agenda and rightly point out that a CEO have a number of levers on which...