What are the Skills HR Professionals Need to Develop?
After being a graduate for two years at a computer company, I decided it was time to go out into the big wide world and start my sales...
We are Digital Leadership Associates experts in Social Media Strategy, Social Selling and Social Media Management
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After being a graduate for two years at a computer company, I decided it was time to go out into the big wide world and start my sales...
To quote this article
"Gideon Spanier, global head of media at Campaign, writes on the changing face of the advertising industry,...
We have all seen it, away days, where actions are taken and nothing happens. Or there is a flurry of emails and then it all dies off.
I...
Sunday Riley, the founder of the eponymous skincare brand, has been reprimanded for telling staff to write fake product reviews to boost...
The women's handbags and totes business in the U.S. is down over 20% in the first eight months of 2019, compared with three years ago,...
If you’re an online fashion and footwear retailer, you’re probably all too aware of the corrosive effect returns have on your bottom...
The daily pressure on physical retailers around the world to meet the expected demands from consumers has never been greater.
The bar to...
Digital Transformation is often seen as a way to generate new business sales. Our social selling program offers company a 30%...
What happens if your employees build their brand in a way that crowds out yours?
You've probably seen countless post and blogs all talking...
I've been sitting in a former company when there is a requirement to hire a certain skill and
1. There is already somebody with that skill...
You may do this already, that is work with a social colleague.
Let's lay some myths to rest, you can spot a social colleague a long way away.
In this article, Marc Benioff, Chairman and co-CEO of Salesforce comes up with a cracking definition of what is digital transformation....
At my previous company, I was told to connect my social media accounts to a "tool" and pump out all that lovely corporate content that...
This is an interesting post about the x CEO of SAP and the fact he has gone to ServiceNow.
Having worked myself for a large US ERP / CRM...
There are many reasons why a company needs to have trust. They need their customers to trust them as part of any customer...
Just like the rest of the retail sector major grocery chains are having to face up to the realities of the modern digital world we all...
I've worked for organisations, as you probably have, where the view was that "if it wasn't for the people, "over there"" we would be...
Today my family experienced our first time online fraud in relation to a 'hacked' Facebook' messenger invite.
My Wife was sent an...
I came across this rather interesting story from the BBC (link below) that says online fashion retailers tend to post racier images than...
Are you a business that uses digital gift cards?
I came across the article in the link below that takes a look at the 'Gift Card' sector,...
I remember in my school days being pressured to wear the right shoes, shirts, trainers etc. We then get into the workplace and unless...
"We must be digital" we hear so often, but where do you start?
Companies have so many "legacy" processes. Or IT jumps in with some...
Somebody said to me the other day on Facebook that many of his clients were not on LinkedIn. Really?
With 645 million people on...
We meet so many companies that are scared.
Scared because they old ways just are not working anymore. Today I met with a sales...
While there are skills shortages many organisations are falling back on the old fashioned ways of hiring, such as LinkedIn ads or...
A couple of years ago I wrote about Google's AI camera, Google Clips ($250). This is a device that you plonk on the kitchen table...
Too often we hear about digital transformation failure. Good intentions, a massive project and for some reason or other, nobody can...
Video-sharing app Douyin (known as TikTok outside China) is trialing a new function that allows users to perform in-video search.
I write...
Interesting article about the changes that are taking place in both commerce and society today.
It rightly picks up on the fact that we...
I'm a big Jazz fan and recently a "new" John Coltrane album was unearthed. It was from a lost tape, or was it? In fact the...
I started my retail career with what was recognised as one of the most innovative retailers of the 1980's 'Olympus Sport', a company...
A plea to journos everywhere.
Go on an artificial intelligence crash course for beginners right away.
The general level of...
Blockchain, IOT, Artificial Intelligence, etc are technologies, they are not business goals. In many cases, if you took IBM Watson,...
Everywhere we look today we can access virtually any kind of content, many are of course subscription based, whilst the majority are...
People today don't have to go to your website, in fact it's probably one of the last places to go to, they also don't have to be...
Low prices aren’t fun anymore—consumers have reached peak happiness with clothing purchases!
Now I have to admit that this is not a...
Regardless of whether a recession is coming, as leaders we need to be looking out for ways to strip out cost.
What can we do to be more...
Social Media has changed the world, you just have to look at the results we get from our social selling programs. It has also...
I sent this article to my Business partner, Adam Gray and he said:-
"The idea that the creation of “corporate content” will move from a...
Many companies today have a 'Customer Service' team, these are the unsung heroes of a company who to be frank, are tasked with dealing...
For any organisation that wants to have the revenue benefits and competitive advantage benefits of using social as part of its sales and...
At my last company, one day you couldn't talk to anybody outside the company unless you were registered as HQ and had been on a two day...
The traditional sales prospecting landscape in B2B has undeniably changed, forever!. The need for 'social proof' as part of any due...
We’re now living in a state of “digital disruption.” This means technology has transformed work and business as we know it. Consumer...
Here's a couple of awkward question for you, especially if you operate in the Supermarket and, or FMCG business;
1- How will consumer...
I've just written an article about the use of social media software internally. When I mean social media software I'm talking about...
Another day, another headline about struggling retailers, this time with Canadian fast fashion retailer 'Forever 21' filing for bankruptcy.
The social economy: Unlocking value and productivity through social technologies http://bit.ly/2m5cL1e via @McKinsey_MGI
While this report...
It's hard to keep track of the best articles about content these days.
The whole things gone a bit meta. I mean how do you make your...
We meet a lot of people who tell us that a piece of tech is going to change the world.
Sales tech, Marketing tech, HR tech, you name it...
Change is about communication.
Change is not about system or IT change.
Change is also about re-skilling your team(s).
Here at DLA Ignite...
Companies spend sizeable budgets on customer recruitment activity, especially since the internet came of age in the mid to late 90's, up...
I've been "involved" in Human Resources (HR) for 25 years, my first sales role was selling HR and Payroll software before it became Human...
My Business Partner, Adam Gray https://www.linkedin.com/in/adamgray/ was talking about his daughter. Like so many fathers he is...
It's not rocket science to think that happy employees makes happy customers.
If you look at the recent demise of Thomas Cook, there are...
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