1/31/2021 3:26:47 PM Procurement Time To Lead Is Now. Here's How To Take Advantage By Tim Hughes In some recent research, a survey of 500+ professionals reveals where procurement must focus to establish leadership and earn executive...
1/30/2021 11:13:38 AM Business Managers Speak their minds: Digital Transformation has way too much Baggage By Tim Hughes Some interesting research from Mulesoft, where they interviewed 1,739 line-of-business managers across the world, "only 37% believe they...
1/29/2021 8:39:03 AM Engaging with HCPs in The New Normal – A Roadmap for Success By Tim Hughes I read a great blog yesterday by one of our US partners Thomas Ross, it was based on this article about HCP (Healthcare Professionals),...
1/28/2021 3:12:09 PM Does Social Selling & Influence work for Technical and Engineering organisations…? By Digital Leadership Associates My work history is anchored in heavy industry and engineering. Every job I’ve ever had allowed me to work closely with brilliantly...
1/28/2021 2:28:15 PM Developing your Sales Teams in 2021? Social Selling & Influence is the way. By Digital Leadership Associates This post is geared towards the sales teams or salespeople out there punching in a tough environment right now As I write this, I keep...
1/28/2021 9:27:01 AM The old world of sales is not coming back – here’s what to do next By Tim Hughes This article starts with a pretty powerful paragraph. "The pre-pandemic ways of selling and closing deals are not coming back any time...
1/27/2021 10:04:34 AM CMOs Expect A Budget Bounce Back This Year But Boards Have Other Plans By Tim Hughes Here we are are a year from our original lockdown and, here in the UK we are still under lockdown. The vastness of the pandemic is...
1/26/2021 2:52:04 PM LinkedIn. A place to tell YOUR story. By Digital Leadership Associates Over the years. Social media has changed. Various platforms have added some new and exciting functions and bolt-ons to adapt for the...
1/26/2021 11:32:00 AM 10 Ways to Leverage Digital Transformation in 2021 By Tim Hughes When I worked in the corporate world, everything we did was positioned as "digital transformation" even though it was the same thing that...
1/25/2021 12:18:18 PM Burying Your Head in the Digital Sand Won't Turn Back the Nostalgic Retail Clock - Here's How to Move it Forwards. By Stephen Sumner It took over 100 years for 'mail order' to reach 10% of retail sales - but when eCommerce arrived it took just 10 years. Some on the...
1/25/2021 11:56:02 AM How to Stand Out As a Leader in a Saturated Online Market By Tim Hughes Many leaders we talk to, make an assumption that because they are influencers within their business, this somehow makes them influential...
1/25/2021 11:30:07 AM Is eCommerce As we Know it Impenetrable to Disruption? - I Don't Think So, Here's Why! By Stephen Sumner Of course the Covid crisis has accelerated the collapse of businesses that already had weak balance sheets, especially those that were...
1/25/2021 10:55:22 AM For The Most Part, e-Commerce Hasn’t Changed in the Past Decade or So - Is Now the Time to Do it?. By Stephen Sumner In the second decade of the last century 1910 - 1920 the western world not only experienced the 'war to end all wars' or as is often...
1/25/2021 12:00:00 AM Can Social Media make Procurement more effective...? By Digital Leadership Associates When we are working with management teams on Strategic Social Media for their business, there is a moment when it all clicks into place,...
1/24/2021 2:30:50 PM Social selling tips for supply chain sales pros By Tim Hughes To quote a recent article "Digital transformation was a C-Suite priority before the pandemic; Covid-19 has accelerated its pace and...
1/23/2021 1:13:33 PM Any CMO who wants to understand how to really harness martech should read this blog By Tim Hughes In a recent blog Adam Gray talked about Martech, for those about to invest in martech, or if you have been a Martech user for a little...