In the world of recessions or down turns we are always looking for an angle in which to make sure we win business. I was reading a report...
In this Linkedin post by Chris Walker, he uses data from Metadata.io, see here. It's worth walking through Chris's points and if this...
6 months ago we started talking to a company about how we can transform their pipeline and revenue situation. We went through how we can...
Pre-Covid keywords and low quality creative on intrusive ad tech fueled paid media was reduced to a $120bn annual fraud ridden commodity...
In business the basics always apply, especially in B2C where working back from the customer should help you identify efficiency...
Its no secret that I've been around for sometime helping a number of the UK/US greatest Home Shopping, Retail and SaaS companies to grow....
If you haven't seen we are getting a 9% response with cold outreach, the data for this is below. Getting a 9% response for any form of...
One of the big subjects at the moment in society is AI, (artificial intelligence) as you can imagine, companies are looking to be given a...
In a recent blog, here, I talked about the mental health benefits of social selling over cold calling. (Before I lose the interest of...
A friend of mine is an "influencer" on LinkedIn, whatever he posts on LinkedIn he gets more than 100 likes. For me, the posts are...
This was what a sales person said to me the other day "Marketing send emails to our target accounts, these are followed up by BDRs and...
I often see people posting on social media about some up and coming event, webinar or conference. The event could be that you are running...
In the new book by Matthew Dixon and Ted McKenna's called the "the jolt effect". They have undertaken research in the area deals which...
I was recently in a meeting with a CEO of a business, they had little or no pipeline and had gone down the marketing agency route to try...
In this article from Everyone Social, it starts off well, afterall the title is "How Social Media Helps Close Deals" And then it all...
I recently asked Ed Fowler, my co-presenter on our podcast about how SEO (search engine optimization) will be impacted by AI and this was...