In this article by Scott Brinker, he talks about the fact that Martech market is consolidating, but why? As Scott says in the article...
Business has been changing in so many ways, digital, internet, mobile and social media, have all changed the way we work. Covid has then...
I've seen a lot more of it recently, spam on social media. It arrives in two forms. 1. Either an LinkedIn inmail where the person says...
Had some great feedback from a CEO client of ours, we asked him what he thought of our social selling and influence course. He said "I...
How long does it take to "crack" Linkedin?3 months, there's your answer. You can leave now. Nothing more to read. Oh you’re still here....
While we were transforming one of our clients to use social as a mechanism to sell, their marketing team went off and ran a campaign...
As part of our social selling and influence course we always finish by creating playbooks for the sales people involved. The problem with...
What is digital transformation? Marc Benioff, Chairman and co-CEO of Salesforce came up with a good definition…(link to article below)...
Why change? Often you will come across a client that needs to change what they are doing to buy your product or service. They will...
One of the biggest collaborative platforms that came along long before Facebook et al, was YouTube. This has given virtually anyone...
It’s no surprise I’m a BIG fan of the 80’s. And in particular 80’s movies. I mean I even have a poster of the Princess Bride in my office...
When I worked in the corporate world, I worked for an on premise company, that was transitioning to cloud. The transition was hard and...
If you are a regular reader, you will know that we love the reports created by Simon Kemp and we highly recommend that you follow him on...
In this article from Business insider (sorry they enforce you to pay for a subscription). The headline is that Deloitte is building a...
It's a great quote. One of our client CEOs said it to me. "Once you have overcome your fear of digital, analogue feels as though...
In this McKinsey article, they start by making the statement. "Nearly half of the employees who voluntarily left the workforce during...