WARNING 'The Metaverse' Will Either Dilute Or Increase Value For The Luxury Sector — Here's Why!
If a brand/company wanted to reinvent itself it must first take a serious note of changing consumer behaviours and recognise that inertia...
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External Influencers As Brand Ambassadors - Here's Why Not!
I don't know if your on Twitter, or Instaglam but if you are you will have seen all the spammy messages from all around the world with...
If Retailers Are Still Wasting Advertising Budgets - They Need To Do This?
When, why, and how did we become so complacent with wasting money?
Pre-Covid keywords and low quality creative on intrusive ad tech...
We need to get higher in accounts, but how?
It's a question I often get asked.
How can we sell higher?
And when I mean higher, I mean higher.
We can often be high, but still not at a...
Buyers are more actively engaged online than current research shows
Here is some interesting research, I need to thank Tony Moroney for sharing this with me.
Big sample
"This survey of over 15,100...
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