PUSH.Pitch a product or serviceCold call for a meetingCold email for an introPULLContent delivering insightEngaging with other content...
Yesterday I was on a podcast and we had a great debate. I love it when the other person takes a contrarian position and provides an...
We often train and coach organisations with a set of channel partners or companies who are part of a channel themselves. (In terms of...
With all of our social selling programs we are keen that measurement is part of it. In fact we insist on it. Why? We want to be able to...
When we are coaching our clients and taking them through the Social Selling Programme, we get to Creating Content.This for me is my...
I woke up today feeling that there was definite change in the air. Restrictions lifting, people posting good news ‘restart’ stories and...
We get a lot of enquiries about social selling, digital selling, virtual selling, remote selling, modern selling. It's clear that the...
ROI - Return on Investment Invest in yourself, in your people and in your business and the ROI will be there for all to see. Social...
I was talking to a few people in retail the other day about how eCommerce has forever changed the retail landscape and the way people...
If you live in the right part of the country (UK) you can now call on a whole raft of app-based systems that promise to bring you...
Want to be part in the social selling revolution? Here at DLA Ignite, things are busy. Social media has changed the world. It's changed...
As I sit here, writing this blog, I can reflect on the last 90 days of fully immersing myself into Social Media and what it can do for...
On average, CMOs are the shortest-tenured members of the C-suite. Their boards demand greatness from them—expecting top marketers to be...
Many people I meet, tell me that the brand is everything and for a very few brands, this maybe the case. This is Kamala Harris speaking...
"The very best years for building tall ships were not during the buccaneering age of pirates and privateers. Instead, they followed the...
A sales person said who attended our social selling program "I have never felt more in control of my pipeline generation". I wonder why...