"but that men will begin to think like computers."

Sydney Harris (Journalist)

I found the above quotation, and I believe that is very apt...

The stats below are pretty chilling, let's face it, nobody likes advertising.  But as so often with the position with regard to...

I am typing this, but having read this, soon I will be dictating all my blogs and thoughts to either my phone, laptop or smart home hub....

This is a great article by economist and statistician Tim Harford. Not just because it's about one of my favourite films, but because it...

Interesting article that quotes that Business Leaders are going to Silicon Valley to understand about digital business.  The quote...

Matt Cain from Gartner makes a great comment, that regardless of advancements in AI, Machine Learning etc, humans still have a...

I find it perplexing that in an age where we have the tools (ad networks) to treat every prospect as a unique entity rather than trying...

Fast-food chain Burger King has become the first major corporate to launch its own crypto-currency, branded as WhopperCoin.

Customers in...

I wrote an article about Marketing departments being stuck in the 80s about a year ago after watching a number of organisations lead with...

This article by Quartz looks into the crystal ball of a future with AmazonGo, sensors, smartphones, cloud computing.

What we do know is...

If you don't follow Simon Kemp then you should.  Simon (with We are Social and Hootsuite) compile quarterly the growth of internet...

This HBR article is pretty damning as to the modern salesperson.  Apart from the statistics below, the modern salesperson faces a...

In a recent report by Forrester "45% of those we surveyed admit that they still struggle to attribute program spending to revenue results."

It's good to cut through the hype and read some real case studies of companies undergoing digital transformation.Too many people confuse...

There are some really good lessons in this infographic from Red. 

A call to action is always essential in your social post. Although...

This quoted article makes for some startling reading on the what the impact of GDPR is starting to look like. 

I have worked across 4...

It's refreshing to see journalists doing their job properly and probing the marketing platitudes of Silicon Valley's executives to try...

In short, mass marketing is dead or breathing its final death rattle breaths.  The more research & insight I read on this as...

It's interesting that many organisations fail to see the difference between "vanity metrics" and things that actually make a difference...

Influencer marketing is becoming a more crucial and central part of successful social media campaign...but still very few organisations...

Makes for interesting reading, citing the latest PwCs Global Digital IQ Survey and also the Pew Centre Report. Budgets for emerging...

There is much debate at the moment about AI and will it or wont be the end of humanity - so I will leave that to Elon & Mark to...

I just finished analysing the DLA Brandwatch data for this week. And it immediately brought to mind this article from Adweek.

In short,...

Great Telegraph article and an even better series on the rise of the robots. Catch it on BBC iplayer this weekend if you get a chance.

We...

Interesting article by Which-50 which rightly points out that most people start looking at an issue from inside-out rather than...

We love the way that Brandwatch allows you drill down and segment the audiences you're collecting insights from.

Just read Adam's (co-Founder of DLA's) blog and he talks about a common dilemma we see.

"Do we invest in cold calling or buy a social...

This comes as no surprise to me but according to the Demand Gen 7th annualB2B report fear is still a big inhibitor to change

Here is a great example where somebody has used Passle to get my attention.  Not only using my blog, but giving an opinion and then...

Interesting stats from PWC (so they have to be right).  But there are so many "why" articles. But what about a "how"?  With so...

I had a moment of clarity, which is rare for me. How could I bring to life social selling and have some fun with it as well. Then it hit...

Here's an interesting report commissioned by LinkedIn, focusing on US companies and clients including the usual stats on how top...

Was with a friend of mine today, he has an amazing piece of technology, one of those products were it's so simple, effective with a clear...

For those who are not Terminator fans (and if not, why not?) Skynet is the all seeing computer system that controls the Terminators who...

This has to be one of the most original blogs on social selling I have read this year!  If we get enough retweets (see the pinned...

Must admit that with a title of democratization of distrust I was all ears.  People just don't believe brands anymore.  And I...

Great post on the misunderstanding that frequently occurs when the great and the good start discussing goals, strategy and tactics by...

This piece caught my eye and it raises an interesting debate. I am not a hunter, I don't like new business and I am not a sales...