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Marketing still not able to prove ROI!

In a recent report by Forrester "45% of those we surveyed admit that they still struggle to attribute program spending to revenue results." here at DLA we believe that you shouldn't start any project unless you have a clear ROI, (strategy and clear plan on how you will get there).

45% of those we surveyed admit that they still struggle to attribute program spending to revenue results.

Tags

marketing, socialselling, digitalmarketing