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We are Digital Leadership Associates experts in Social Media Strategy, Social Selling and Social Media Management

Statistics

Posts: 262
Reposts: 0

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We're sorry. The Internet apologises and then some.

If you haven't been following "The Internet Apologises" articles in the The New York Magazine, you should start now.

The interview with...

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How to Transform You Talent Management Through Social

Often in the world of social people think it's all about social selling, and in fact just transforming sales to social is just another...

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Employee Advocacy Solution, Where Are My Results?

Yesterday I attended the Oracle Modern Business Experience OrcaleMBX event and two themes came out which are very relevant to employee...

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What do GDPR and a Fish Tank Have in Common?

If you hadn't read this story, people hacked a casino database using a thermometer in a fish tank.

The article is about how the internet...

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Data privacy? The past comes back to haunt us

What I love about this article is that it starts from the premise that we were all aware of the deal from the start. 

Not to say that...

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Preparing Your Workforce for a Digital Transformation

We talk to many companies large and small about embarking on a digital transformation.  Well we talk to them about how they...

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Why Don’t Buyers Want To Meet With Your Salespeople?

Interesting research from Forrester about why people don't want to meet with salespeople.

Two statistics that Forrester pull out is that

1....

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How Much Should You As a Business Spend on Marketing?

It's a question we get asked a lot and probably for the first time here is some research which provides that answer as well as a...

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The Problem With Having Your Employees on Social Media

This article pretty much sums up what is, let's not say wrong but "naive" with employees and social media right now.

Let's take the...

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The new rules of language on social media

For anyone who uses social media, or communicates with anyone under the age of 30, this article is gold dust. 

It's not so much that...

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Why Is Advertising Spending Sliding?

Interesting article and interesting research that shows that pretty much since 2001, advertising spending has tracked the economy....

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Is Sales Becoming Self-Service?

It makes sense, we all hate talking to salespeople, we go online in "salesperson avoidance" mode.  We do our research online, we...

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