5/31/2021 3:58:42 PM Digital Transformation Requires More Than Technology Upgrades By Tim Hughes Interesting article it's open paragraph is "Most companies are getting digital transformation wrong, assuming that the correct response...
5/30/2021 9:25:20 AM What does the Bank of America’s Merrill Lynch to ban on cold calling mean for your business? By Tim Hughes If you missed it, the Bank of America’s Merrill Lynch have banned cold calling and that is a big thing. This article states... "Merrill...
5/29/2021 12:00:00 AM The salesforce of the future - Selling 2025 By Tim Hughes The pandemic hasn't just changed the way we work and the way we buy, it has changed our attitudes to things. Before the pandemic, I would...
5/28/2021 9:07:39 AM Can I use social media in procurement and supply chain? By Tim Hughes When Adam Gray and I started DLA Ignite we had a clear vision on how we were going to change the world, which is very much alive today. ...
5/27/2021 4:03:31 PM Business to Business & Digital Social Media By Digital Leadership Associates Business to Business & Digital Social Media The last 12 months have shaken the B2B industry like no other. Much has changed over this...
5/27/2021 12:00:00 AM What does it take to lead in sales in a post pandemic world? By Tim Hughes I've just seen an excellent post by my colleague Kevin Milne, the post is on LinkedIn here. Kevin says "A few insights from the Gartner...
5/26/2021 12:00:00 AM Another nail in the cold calling coffin! -- Bank of America’s Merrill Lynch to ban trainee brokers from making cold calls By Tim Hughes Have you seen the film Boiler Room? You have a bunch of stockbrokers selling people stock they don't need and using cold calling and...
5/25/2021 10:47:17 AM The Recruitment Industry is Dying & Social Media Is The Coffin That's Carrying Them Off. By Stephen Sumner The internet has allowed millions of people around the world to take what today might be a small bite out of your very large cake, and if...
5/25/2021 10:08:41 AM Live Shopping on Facebook Combines the Fun of Live Video with the Convenience of Online Shopping. By Stephen Sumner The speed at which Chinese innovation is becoming ingrained in user behaviour in China provides us in the west with a window of...
5/25/2021 9:45:04 AM Why Do Customers Buy from Someone Else? By Stephen Sumner As a company you have to have a strong sense of who you are appealing to if you are to build a sense of personality (brand) that starts...
5/25/2021 8:26:04 AM Can my business speak directly to the modern buyer while retaining control of the message? By Tim Hughes Let's think of the business scenario, we need to get to the CEO to talk with the stakeholders of the business, the investors, the...
5/25/2021 8:23:42 AM Create a PURPOSE driven organization which enables success for everyone. By Digital Leadership Associates 2020 was a strange, difficult and astonishing year in several ways. Something we had never seen before. A global pandemic that I for one...
5/24/2021 12:33:29 PM 69% of board directors say that the effects of the pandemic accelerated their #DigitalBusiness initiatives. The challenge for CFOs? By Tim Hughes Gartner in this report state "Sixty-nine percent of board directors say that the effects of the COVID-19 pandemic are accelerating their...
5/23/2021 4:48:39 AM Can my salespeople create content? By Tim Hughes I'm currently delivering the last module in our social selling course to a team of salespeople. We have trained and coached them on why...
5/22/2021 12:00:00 AM What drives sales-growth outperformance in a post pandemic world? By Tim Hughes This is an interesting piece of research by McKinsey. Honest it is! McKinsey open with the paragraph "McKinsey global survey of 2,500...
5/21/2021 10:48:02 AM How much do you feel in control of sales today? By Tim Hughes Yesterday I was preparing for an up and coming podcast. I will be interviewing, Ira Wolfe and he and I had a call to agree what we will...