The real technical moat in AI isn't tech—It's trust, humans, and differentiation
In a recent article, Jeremiah Owyang wrote: “There is a shrinking technical moat in AI—when tech features become a never-ending arms...
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Breaking free from the content parrot cage: How to create content with direction and purpose
Many organisations today are producing content without a clear direction and it shows
You’ve likely seen it: brands pushing out bland,...
9 Years On: How a weekend writing project changed my life and sales forever
Nine years ago, my first book "Social Selling – Techniques to Influence Buyers and Changemakers" was published by Kogan Page
I had no idea...
The human advantage: creating content that connects in a digital world
In a world of AI, we still need to empower our teams to create truly human content
It’s humanised content that builds connection, drawing...
Cycling, the Tour de France, and a day in Arles
Anyone who knows me knows I love cycling
It’s my escape, my meditation, and my time machine
The moment I’m on a bike, I’m 12 years old...
How buyers will find brands in a world where there don't use Google and SEO is obsolete
I've written before about how AI is changing the buyer's journey
In the articles below I point out that the buyer's journey now starts at...
From sound to canvas: John Horsley’s immersive art exhibition in Leytonstone
This weekend I had the pleasure of attending a truly unique art exhibition by John Horsley, tucked away upstairs at The Birds, just two...
How to build a trusted B2B brand in an AI-first world
We live in a world where nobody needs to read your content, nobody needs to search for you on Google, nobody needs to come to your...
Social personality - your competitive edge
I’m currently reading “Social First Brands – How Modern Brands Create Community, Loyalty and Growth” by Tom Miner (Kogan Page)
In chapter...
How social are you… take the assessment
We often get asked:✅ “How social am I?”✅ “What can I do on social to get better results?”
Usually, I start by looking at someone’s...
Today marks 9 years of my podcast #TimTalk
When I started this podcast back in 2016, I couldn’t have imagined the journey it would take me on
Over these 9 years, I’ve had the...
My Santiago hotel room with a deadly secret: Pinochet’s botched assassination attempt
If you didn’t know, Augusto Pinochet was a Chilean military officer and politician who ruled Chile as a dictator from 1973 to 1990
From...
The reason why there is a shrinking technical moat in AI
In a recent article, Jeremiah Owyang posed a critical question to AI founders:
“How long does a technical moat in the AI industry last?”
Why the Fire Brigade had to rescue our neighbour’s curious cat
Our neighbours got two kittens about nine months ago
They’re still young, playful, adventurous, and just old enough to start exploring the...
What do people mean when they say "AI drives the economic value of intelligence to near zero"
I read this a lot, but what do people mean by the phrase “AI drives the economic value of intelligence to near zero”?
As AI becomes...
So why do internally run social selling programs fail to drive the revenue the business expects?
Why do so many internally run social selling programs fail to deliver the revenue the business expects?
The answer lies in understanding...
How to map your buyer's journey
I've just seen this post on LinkedIn
"Most go-to-market strategies still revolve around selling
But the best teams are making a...
Why summer is the perfect time to prospect (if you’re social selling)
“I was looking for inspiration and tricks on how to fill the slow summer gap. Do you have any tips on how to make the best of this quiet...
40 years ago - My Live Aid story ...
This isn’t a story about Live Aid… but what I did on that day back in July 1985
I was a student at Coventry Polytechnic, and buying my...
In the age of AI, Buyers write your brand story before you do
Back in June I wrote a blog called “AI means the buyer will have already created your brand story in their heads, which is why you need...
Why summer is the best time for prospecting
I read a post on LinkedIn the other day claiming that summer is a bad time for prospecting
The argument went like this: in the world of...
How personal branding accelerates business growth (without the jazz hands)
If you want to grow your business using social media, your personal brand is one of your most powerful assets
But here’s the catch: most...
AI is reshaping jobs – But not the way you think
Here’s the data showing AI isn’t coming for the jobs market, it’s already here
And it’s hitting big time
👔 Hiring? We’ve got a “frozen...
The day London fell silent: My memories of 7/7
For those who might not know, on 7 July 2005, London was bombed
Referred to as 7/7, it was a series of four coordinated suicide attacks...
The two pieces of travel advice that my Dad gave me
My dad did National Service after the Second World War
He served in the Royal Air Force (RAF) and was stationed in Münster, in occupied...
The light bulb wasn't the result of better candles
We're all big fans of Brian Solis here and he recently posted that
“The light bulb wasn't the result of better candles”
Brian goes on...
If we hate people selling to us, why do we think people will like us doing it to them?
Way back in the mists of time (1973, to be exact), a rock band called Genesis released a song titled “I Know What I Like (In Your Wardrobe)"
How AI has killed the Internet business model as we know it
I was looking at a complex document the other day, not knowing where to start
And my partner said “just feed it into ChatGPT and get it to...
How can we redefine business and cybersecurity responsibility in an AI-First world
Last week, I had the privilege of speaking on a panel exploring how businesses must evolve their thinking in an era of AI dominance
I...
Why headhunters keep scrolling past your LinkedIn profile
You've had one of those days at work
Maybe, passed over for the promotion
Or found out someone you can’t stand earns more than you
Or maybe…...
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