12/31/2019 12:30:43 PM Subscriptions for Streaming Networks - are they sustainable? By Stephen Sumner Spoilt for choice is what we are! I'm talking about the surge in growth around streaming networks from Netflix, Amazon Prime, BritBox,...
12/31/2019 11:43:27 AM Digital intrusions on TV Box Sets and in Movies - no thanks! By Stephen Sumner Ever wondered what the TV or Radio term 'Soap opera' stands for? "a television or radio drama serial dealing typically with daily events...
12/31/2019 10:47:22 AM When eCommerce hits $3.5 Trillion in 2020 will you still be a player? By Stephen Sumner “ABI Research forecasts total e-commerce revenue of US$3.52 trillion in 2020, growing Year-over-Year (YoY) at nearly 19%." The above from...
12/31/2019 5:40:57 AM Here’s how to spot Legitimate AI from Marketing Fluff By Tim Hughes When electric power generators were invented nobody bought them. Why? Because the steam generators that people had, worked just fine. ...
12/31/2019 12:00:00 AM How (and why) You Should Give Yourself A Year-End Review By Digital Leadership Associates Too often, we wait for the year-end review to be done to us rather than taking the time oneself to reflect on the year gone by. ...
12/30/2019 12:21:05 PM 90% of consumers would shop direct with a retailers supplier. By Stephen Sumner Just like the rest of the retail sector major grocery chains are having to face up to the realities of the modern digital world we all...
12/30/2019 12:06:31 PM The familiar signs of retailers who lose the 'WHY'. By Stephen Sumner A new year and a new decade, or is it? When we in multi-channel retail reflect on the past decade what have we really learnt about the...
12/30/2019 5:43:51 AM How To Audit Your Personal Brand By Tim Hughes With the introduction of the internet, social media and mobile, people are able to check you out on-line. And they will judge you based...
12/29/2019 5:40:16 AM When you Learn about Fighting Content Fatigue, you’ll Never Put off Blogging Again By Tim Hughes We see articles all the time from content writers that try and make out that writing content is difficult. So you think "I'll get this...
12/28/2019 5:43:02 AM Social Media Storm Clouds Keep Rolling In For Marketers By Tim Hughes The biggest issue for Marketers with social media is the fact they just won't admit that social media is here to stay. They won't admit...
12/27/2019 5:47:35 AM GDPR And CCPA Are Only The Beginning - It's Time To Start Getting Your Marketing in Order! By Tim Hughes GDPR regulations came into force on 25th May 2018 and CCPA regulations come into force on the 1st January 2020. With further State law...
12/26/2019 11:36:53 AM Your Guide to Mastering Employee Advocacy By Tim Hughes I was talking to a user of one of the "market leading" employee advocacy tools and they agreed that 90% use the software as a tool to...
12/24/2019 10:52:19 AM Employee Experience: What to Expect in 2020 By Tim Hughes In 2020, Human Resource departments will get a grip of social and the importance to transform their companies using social. We live in...
12/23/2019 8:49:41 AM Master the New Logic of Competition By Tim Hughes As buyers we won't put up with any digital intrusions anymore. Advertising, cold calling, emails, we ignore it or deploy technology to...
12/22/2019 2:54:27 PM Your Personal Brand Does More Than Sell Your Product. Here's Why It's Vital to Business Success By Tim Hughes I met a senior executive the other week, we arranged to meet for breakfast. When I go there he said to me "I've been looking forward to...
12/21/2019 2:30:44 PM There are Lies, Damned Lies, and Marketing Research By Tim Hughes "Lies, damned lies, and statistics" is a phrase describing the persuasive power of numbers, particularly the use of statistics to bolster...