We see this in a number of companies. Random acts of social! Either the sales management decide to move to social selling, with a days...
Are you hindering your sales team? Why is Marketing not your best friend? When was the last time you looked at the data you have access...
Brian raises an interesting point that digital transformation isn't about digital. Digital after all is about IT, Cloud, SaaS or...
We use machine learning here at DLA http://www.social-experts.net/ we've been using it now for 6 months. This isn't some future "skynet"...
While 2020 is still 2 years away, are we getting close to the 2011 Gartner prediction that "By 2020, customers will manage 85% of their...
Some very interesting findings from EY - a business with an eye for the digital mindset. This report lays bare the challenges facing...
Data is the new oil. We have all heard this before. Now it is all about AI, and how will AI help turn this "oil" into the next generation...
Oh, this is great. Kudos to Rob LoCascio who in this article lays out the reasons why we are witnessing the last days of the website. ...
While this research is a little old (2011) and the same is smallish (377) it is interesting that people are blaming issues with Digital...
So what you going to do? Mark Zuckerberg has spoken and Facebook (and Snapchat has followed suit) that friends and family will be...
We all do it, if somebody rings us up, cold calls us, we are going to meet them we check them out on social. So it was of no surprise...
As CEO of DLA I decided from the "get go" that we needed to comply with current data protection rules as well as the up and coming GDPR...
Most if not all of the articles I read on Influencer Marketing are Business to Consumer (B2C) related rather than Business to Business...
Seth Godin's Book "Permission Marketing" was published in 1999, Gary Vaynerchuk's Book "Jab, Jab, Jab, Right Hook" came out in 2013. We...
Here we go again. "Young people quit Facebook in droves" comes around nearly as often as 'red wine is good for you' and 'sharks spotted...
You can't blame newspapers for speaking out against Facebook's recent algorithm shift. Especially those that put all their digital eggs...