So, yesterday I shared the latest Quocirca Data into the MPS market.

The insights look to have forced the industry to rethink its approach.

Social selling has many benefits, one of them is that it provides to you, your team total transparency as to what your time are...

LinkedIn research shows that 56% of professionals say a business executive’s presence on social media positively influences their...

This affects all of us…

“In a recent Forrester survey, 62% of B2B buyers said they can now develop selection criteria or finalize a vendor...

Stating the blindingly obvious the retail industry has been most impacted by enforced behavioural changes in consumer demand as a result...

As the pandemic took hold it offered pain for many and unprecedented years of growth collapsed into weeks and months for others in the...

Retailers should expect a strong return to physical stores once governments have vaccinated tens of millions of consumers. Accordingly,...

Account based marketing (ABM), sometimes called account based selling (ABS) has been around for years.  It works on the assumption...

A recent article by Catherine Coale, from Telstra Purple caught my eye, partly because it's based on data and not some "gurus" opinion.

Yesterday I was called into a meeting by a global Sales VP, a team of his was going to buy some Linkedin training and they wanted to know...

Across any function within any business, within any sector communication has been a word many have used as a key driver for relationship...

One of the big issues in sales, that we have all come across is where a deal sticks in the pipeline.

I remember as manager saying to me...

The end of Q1 actual and Q2 forecast review, we’ve all been there…

Whether you are presenting your performance, the performance of your...

When I first moved into sales, it was cat and mouse and Billy Big-time that seemed to be the call of the floor.

Everyone looking to play...

I'm going to be honest here, in life what we have always been told, isn't always true.

You know how we have always been told to sell, to...

When we take our clients through the social selling transformation programme we highlight the importance of image, context and content...

As we know Online shopping has risen strongly during the pandemic, but this has also meant a big increase in the number of items being...

Since the start of this crisis retail brands of all flavours have been passing key elements of the fiscal pain of this crisis...

A recent report shows that approximately 86% of consumers view product reviews as an essential aspect when researching and selecting...

Unlucky for some but not for you.13 ideas to get you started on thinking about content.This forms some of the strategies we take our...

A friend of mine who works for an "B2B enterprise accounting software house" told me that they had just taken a $250,000 order for SaaS...

IT was Danielle Guzman at Mercer that posted this research on LinkedIn, with the comment

"Companies with digitally savvy executive teams...

If you don't know, the ONS (Office for National Statistics) is a UK Government department, that collects ..... you guessed it statistics.

For years I would call myself the 'Hunter' if someone asked me what kind of Salesperson or Business Development person I was.

I put myself...

Just found this research on Linkedin and like a lot of research today it uncovers what is wrong with demand generation, and let's look at...

We have an inbuilt ability to be able to recall stories more than we do with the modern day disease called 'intrusive push advertising'.

One of the reasons the physical  'Shopping Mall' was seen as a great place to be alongside the retail High Street is because it...

I spotted this graphic on LinkedIn the other day, or should I say that Eric Doyle shared it in our slack channel on interesting article...

Before the pandemic struck we Brits would spend around £5bn a year in High Street coffee shop chains, but for obvious reasons their sales...

Things are moving a pace here in the UK and Europe around vaccinations.

P&O Cruises, they are a ferry company between the United...

"The very best years for building tall ships were not during the buccaneering age of pirates and privateers. Instead, they followed the...

We often talk to business leaders and sales leaders and they say "we are all over social".

Which is interesting as social media is a...

I was watching the build up to England versus France in the Rugby 6 nations at the weekend, its known as ‘Le Crunch’ for good reason....

I was talking to somebody in the industry this week and they said that there seemed to be a move to "automation".  I agreed, buy the...

A recent article by Catherine Coale, from Telstra Purple caught my eye, partly because it's based on data and not some "gurus" opinion.

A recent article by Catherine Coale, from Telstra Purple caught my eye, partly because it's based on data and not some "gurus" opinion.

"A common question our clients asked us during the height of the COVID-19 lockdowns was: When will business get back to normal? 

As many of you know, we don't do opinion here, we base everything we write here on facts and data.  If I say that email marketing...

There is something happening in business right now.  It's the fight for digital talent.

I'm hearing story after story about...

A recent article by Catherine Coale, from Telstra Purple caught my eye, partly because it's based on data and not some "gurus" opinion.

The recent Slator 2021 findings and insights from the LSP sector is interesting reading.

Thanks to Monica Jamieson for these insights.

The...

I had a light-hearted but interesting debate with a friend last week, the topic was ‘what’s most important for businesses right now’?...

Here’s the challenge for sales leadership: After well over a year of somehow making do with predominantly virtual selling, how much of...

The current crisis has forced organisations to adapt rapidly to new realities, opening everyone’s eyes to new, faster ways of working...

The world is a very different place than it was back in March 2020.

There has been the global pandemic that has trust a global "work from...

Most companies that adopt technology tend to look at from an internal cost saving perspective rather than a consumer centric mindset.

The...

I write this blog as most of the world anticipates their version of release from lockdown.

Retail in all its forms and sectors in...

A recent article by Catherine Coale, from Telstra Purple caught my eye, partly because it's based on data and not some "gurus" opinion.

This is not me saying this, this is conclusion that Catherine Coale from Telstra Purple has come to, you can find the research here.

"In-person events have long been canceled due to concerns over the spread of Covid-19. Surveys found that 87% of business event...

To start the article, let's describe what a digital presence is

"By digital presence, I am referring to everything a prospect, customer,...

As this article by Mark Waite states

"There is a crisis happening. Customers are becoming increasingly resistant to traditional...

"There's a moment in David Mamet's Glengarry Glen Ross when the hotshot salesman sent by the head office confronts the lackluster sales...

There is a lot of rubbish (I'm being polite) talked about social media and one of those things is that followers, like and comments are...

Over the last year or so, this wonderful platform had evolved to become the go-to B2B social media platform for engagement and...

I have the great pleasure of meeting Management teams from a wide variety of sectors and locations every week. It never fails to amaze me...

Social selling despite what you think, and what you're 'one day masterclass' LinkedIn guru told you isn't actually about 'selling' - it...

The internet as we currently know it has been tested like no other time since the start of this pandemic.

There are a few people that say...

This is not me saying this, this is conclusion that Catherine Coale from Telstra Purple has come to, you can find the research here.

In times of desperation retail brands dial up the 'Sale', or 'Offer' messaging. 

Whilst these are potential buying signals for...