8/31/2023 9:38:26 AM AI startups are already running into serious problems, what, as an AI startup can you do sell and market in 2023 for success? By Tim Hughes This article by Futurism.com outlines many of the issues that AI startups are hitting. "Less than a year into the AI boom and startups...
8/31/2023 8:35:33 AM The idea that social selling from content is a long term play ..... is utter rubbish By Tim Hughes I recently spotted a comment on Linkedin that went "When done well, I think social selling is one of the strongest forms of organic...
8/30/2023 8:22:34 AM We have a great sales team but they've got nobody to talk to, as nobody will return their calls or emails? By Tim Hughes We spoke to a CEO this week and this is what she said to us "We have a great sales team but they've got nobody to talk to as nobody will...
8/28/2023 6:28:33 AM Hasn't the world changed? - So why hasn't your sales and marketing? By Tim Hughes Last Saturday, I was at Twickenham Stadium in London to see the electronic band Depeche Mode, play. It was during one of the songs that I...
8/25/2023 10:50:56 AM The future of social media: selling on social media platforms By Tim Hughes I found this great article and while it tends to be focused on business to consumer (B2C) / direct to customer (DTC) there are some great...
8/25/2023 7:56:33 AM Social media has overtaken word of mouth for introducing people to new products and services By Tim Hughes How does your brand, your products and services get found by prospects and customers? Every brand wants their products to be evangelized...
8/24/2023 7:29:56 AM You've achieved more in your first 3 months, than your predecessor did in 2 years By Tim Hughes One of our recent trainees at a customer, that is, we trained him in our social selling methodology, decided to move jobs. He went to a...
8/23/2023 8:09:41 AM 60.6% of the world's population is now on active on social media - The average person spends 2 hours 26 minutes a day on social media By Tim Hughes This blog is based on the data reports created by Simon Kemp, in the July 2023 global snapshot, which you can find in the report here. ...
8/22/2023 10:06:08 AM Now that I know everything about you, why aren't you buying? By Tim Hughes I've spent my career in sales and in that time I was always told to get to know my prospects and clients. If we put social media to one...
8/21/2023 10:47:06 AM How can a CEO safeguard a company against obsolescence? By Tim Hughes It is difficult for CEOs today, we are being challenged by the world of digital, but have our legacy processes in place. Systems we...
8/18/2023 7:58:17 AM 75% of CMOs are under pressure to cut martech spend By Tim Hughes In this recent report from Gartner, and this article from "Martech Guru" Scott Brinker, they point out that 75% of CMOs are under...
8/17/2023 8:37:02 AM "We worked with DLA Ignite and we needed a 300% increase in revenue in 3 years and we got a 461% increase in revenue in 4 months" By Tim Hughes Here at DLA Ignite, we've been in business for 7 years, which does mean that we have many a happy customer. We also have people from...
8/16/2023 8:39:53 AM Why your growth problem is NOT your salespeople By Tim Hughes I see a lot of the "cold calling" sales gurus have moved on, they have given up flogging the dead horse of cold calling as we all know it...
8/15/2023 5:12:42 PM The current state of digital in business - H2 2023 By Tim Hughes This blog is based on the data reports created by Simon Kemp, in the July 2023 global snapshot, which you can find in the report here. ...
8/15/2023 10:46:10 AM Your tech startup is leaving money on the table By Tim Hughes We talk to a lot of start-ups who are looking to scale and scale fast. In most cases they have got some seed funding and this is about...
8/14/2023 8:12:39 AM By 2026, 50% of B2B buyers will interact with a digital human in a buying cycle By Tim Hughes In this article by Gartner, they state ... By 2026, 50% of B2B buyers will interact with a digital human in a buying cycle. "The...