Zuck Is Gambling on 'Meta' But Will Google Win Out?
Google and Facebook are the two dominant online ad companies and have been for years.
While the companies do very different things...
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Does the thought of social media keep you awake at night?
I find myself drinking more and more coffee lately these days.
I love oat milk lattes, can’t get enough of them.
It’s not so much I like...
If Ad Tech Is the Disease Can Storytelling Be the Cure?
The promise of owning content to deliver ads fueled by mobile subscriber data was a powerful lure driving Verizon to acquire two of the...
How to Structure Your Demand Gen Team
One of the things that scares me about articles, is it's a least 5 years old in approach.
We deal with CEOs every day, who have believed...
Over 80% of execs use social media as part of their decision making when choosing a vendor
I spotted this article the other day, this is the paragraph that interested me.
"A recent B2B buyer survey showed that most senior...
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