I've just heard that another company has laid off staff, but what I don't understand is that company isn't changing it's business model....
Good article, there are some great advice in here, like having a strategy, but quoting consultants who advise on digital transformation...
Interesting research from MIT on leadership in the digital age. What we find here at Digital Leadership Associates...
Leadership on any project starts at the top, leaders have to carry a torch that other people will follow. They set the standard that...
Interesting article about BMW and the realisation that they need to own the customer experience from beginning to end. Let's park (pun...
This Gartner article, with CEB now Gartner research makes a good point that there is a difference between customer experience and...
Nice article that uses research to back it up. But, the number one thing you need is a strategy. That strategy needs to take into...
It's worth remembering that products, platforms and technology are all tactics and they are not strategies. Google strategy and you get...
Here at Digital Leadership Associates (DLA) www.social-experts.net we are changing the world, slowly, but we are. Many people see us as...
Over the last 2 years that Digital Leadership Associates www.social-experts.net have been in business we have found that many if not all...
The research we are seeing seems to have reached a tipping point. In the past the digital transformation articles were very "why" but...
Digital Transformation isn't about system change or moving from On Premise to Cloud. It is also critical that there is no empty vision. ...
This article talks about 7 great traits that digital marketers process, but I think there is a seventh. Leadership. Marketing is (or...
We had a meeting at a prospected customer and we were told that the company understands they need to digitally transform. Their...
This article is a book review and mentions the recent disruption from social, mobile and cloud. All technologies that have rapidly...
Interesting article from IBM on why digital transformation fails and succeeds, it makes no mention of strategy, culture, the people, the...