9/27/2019 11:45:58 AM Facebook metrics boost your ego, not engagement! By Stephen Sumner If you aren’t an exceptional brand, a top influencer, or the current occupant of the White House, then I hate to be the bearer of bad...
6/27/2019 6:44:51 PM The Pitfalls Of Measurement By Tim Hughes Interesting article about the pitfalls of measurement. We have seen it in the world of digital that in fact there is little or no...
6/13/2019 5:39:26 PM Measurement Is Essential To Success By Tim Hughes Your Digital Transformation is a success. Is it? How do you know? I often read articles about how great a digital transformation...
5/20/2019 4:59:08 AM Employee Advocacy Metrics: How to Best Measure Your Social Program By Tim Hughes It's something that seems to passed the "Digital Transformation" market, or any aspect of digital by, it's the ability to measure. If you...
5/14/2019 6:05:13 AM Stop Using Customer Metrics to Live in the Past By Tim Hughes Digital is a fast moving medium, one day a certain process or measure is seen as the thing to do and then it's not. This article looks...
4/23/2019 8:32:08 AM Digital Maturity Model and Self-Financing Transformation By Tim Hughes We are seeing two issues with digital transformation:- 1. How do you measure it? 2. It's seems to be a black hole in which you throw...
4/17/2019 9:27:59 AM Is it Time to Rethink Your Metrics? - A Real Digital Benchmark? By Tim Hughes I was listening to a presentation from Brian Solis yesterday and he talked about some research that he had undertaken. Now, let's...
4/9/2019 8:21:22 AM Leading the Organization to Higher Sales Performance through Sales Process Improvements By Tim Hughes Over the last 3 years we have been in business we have seen the importance of a clear strategy and a clear process as part of any social...