So much gold to take from the latest Edelman & Linkedin report. The above is a key statement running through the report. Without the...
POLL - The results.I asked the question:" How are you prospecting and developing new customer acquisition in the new B2B landscape we now...
The rise of CLOUD marketplaces.How B2B procurement is shifting towards online channels. The PRINT industry. A billion dollar industry.A...
As we sit right now in Q3 of 2021, we have been turned, twisted, adjusted, pushed and pulled around to now what looks like a more...
I talk to people. People talk to me. That's what we do, right. Down the pub, on the course, in the office, online and offline. Just...
2020 was a strange, difficult and astonishing year in several ways. Something we had never seen before. A global pandemic that I for one...
A term commonly used now in content and business process. I wrote an article back in late 2016 👇 FAIL TO PLAN....PLAN TO FAIL My point...
You gain strength, courage and confidence by every experience in which you really stop to look fear in the face. You are able to say to...
This research is pretty damning. The same with sales and marketing. Trust is pretty low for sales and marketing. Today I spotted a...
Trust is the currency for sales and marketing today and in the future. We trust certain brands and don't trust other brands. We trust...
Too often, we wait for the year-end review to be done to us rather than taking the time oneself to reflect on the year gone by. ...
Recently Adam Gray and I were in San Francisco - We stayed at a strangers house (AirBnB) we travelled around in strangers cars (Uber) and...
A friend of mine has a new job, nothing new in that. It's at a startup. They have a new way of doing an old process. This friend's job...
Trust was raised at a recent conference I attended. It was mentioned as the one single thing a "brand" and it's employees need to...
The big news in the world of social in the last 48 hours was Zuck’s announcement that Facebook is prioritising “privacy”. He talked about...
If you haven't read the @TrustRadius report it's worth getting a copy. To summarise it, vendors talk about their products and guess what,...