I often get contacted by people to go into the business and give a one hour session on social / digital / remote / virtual selling. It's...
I've just got off a telephone call where the conversation was about digital transformation and I was looking for insight about how a...
A friend of mine came to me and said he had lost confidence in selling. I said to him rubbish and then got him to talk about his current...
I was on the phone to a senior executive from sales the other day and they relayed a conversation from a senior management away day they...
When Adam, Alex and I started Digital Leadership Associates (DLA) dlaignite.com we were asked by one of our clients what our global roll...
What is Sales Enablement? It’s a question I ask many people. I then ask the person to answer the question without mentioning some type of...
Digital Transformation is not about moving to cloud, IOT, Blockchain or whatever technology is flavour of the month right now. Digital...
Wherever I travel, people are using social media, the internet and mobile as a way to make and inform their decisions. While I know many...
Always find these articles “interesting” if a little “off putting”. Is it just me that finds them a little “ivory tower”? I know the...
There is a lot of BS talked about in the world of influencer marketing. I think this is because if people, that is, consumers think it’s...
Apart from ad agencies and people who sell Facebook, Linkedin and Instagram ads, nobody reads ads anymore! It's a fact of life. I have no...
As I travel the US, everybody I talk to say that cold calling is dead and laugh at these gurus that still push this legacy sales method....
Has B2B Marketing really changed? 25 years ago when I started in sales we sent out letters, now we send out emails, we have saved the...
Digital is changing the world. Digital finds its own level. Digital is not IT change, it is finding new efficiencies and effectiveness...
According to this article Cloud companies are getting "hammered" by the stock market because sales cycles are getting longer. This we...
Becoming a CEO does not mean turning up everyday and doing your number. Doing your number is "table stakes", it's doing your job. ...