8/9/2019 12:00:00 AM And The "Olympic Gold Medal for the most Ad Breaks goes to".......... By Stephen Sumner During the last Olympics I watched the opening ceremony on TV in Florida with some friends. Now we all know that US TV is obsessed with...
8/5/2019 12:27:02 PM 80% of B2B leads come via LinkedIn, but you're still using it to advertise and promote. By Stephen Sumner This is possibly the shortest blog I've ever written, but provides awesome value. And that's because the infographic in the link below...
8/5/2019 11:17:58 AM Can ads manipulate our emotions - how we can try to resist?. By Stephen Sumner I came across this short (link below) but interesting video on the BBC news website, it talks about how ads are designed to trigger an...
8/5/2019 10:52:27 AM The Ad supply chain is broken, ad fraud is booming, but, HUSH you can't tell the CFO. By Stephen Sumner I write a lot about the intrusive advertising industry and the associated ad fraud, it's been spiraling out of control for some years now...
7/30/2019 10:35:34 AM Can you get your brand message across in 2.4 seconds? By Stephen Sumner Are you an avid 'Ad skipper', or an Ad blocker, or maybe even both? More and more of us are finding ways to block out or skip those...
7/30/2019 10:16:06 AM Give me Automated Ad Skipping on all ads NOW! By Stephen Sumner The guys who introduced the world to digital TV boxes that allowed us to to manually skip adverts are launching an automated function...