As I sit here, writing this blog, I can reflect on the last 90 days of fully immersing myself into Social Media and what it can do for...
If you are a b2b business leader this should make you stop and think. Listening in to the Gartner 'Post Pandemic Scenario Planning for...
If you didn’t know this by now then take it as RED. The buying process and journey have now fully tilted, and the pandemic has only...
In this new year 2021, things are as they were and almost all businesses, unless otherwise stated (key workers) are working from home and...
Having covered a bit of this in recent blogs, a recent article caught my eye that highlighted to me that many sectors (as we knew) did...
For my time in sales, I have always wondered what and how marketing do what they do. I am by no means a marketer or have much knowledge...
Covid19 has transformed the business world. There used to be companies that insisted you had to be in the office. There was also people...
The secret to any supplier relationship is communication. No surprises and no secrets. This can be difficult when you have a large...
People today don't have to go to your website, in fact it's probably one of the last places to go to, they also don't have to be...
In Internet culture, the 1% rule is a rule of thumb pertaining to participation in an internet community, stating that only 1% of the...
I spend a lot of time talking about how social media has already disrupted the traditional buying process in B2B, with over 68% of...
I recently connected on 'Linkedin' to a guy called 'Jim Smith' who is CEO of a US based company that 'listens' to employees on behalf of...
This article sums up some of the latest research on B2B buyers and guess what? They are just like us! 10 years ago, we had to call a...
If you haven't read the @TrustRadius report it's worth getting a copy. To summarise it, vendors talk about their products and guess what,...