5/25/2021 10:08:41 AM Live Shopping on Facebook Combines the Fun of Live Video with the Convenience of Online Shopping. By Stephen Sumner The speed at which Chinese innovation is becoming ingrained in user behaviour in China provides us in the west with a window of...
5/17/2021 8:39:37 AM What should our event schedule look like in a post-pandemic world? By Tim Hughes Keith Keller recently did a Twitter poll of his audience about the future of events and he got the following result. While "hybrid...
3/18/2021 10:29:31 AM Buying Tiger Woods Golf Clubs Won't Transform my Game - So Why Do You Think It will Change M&S? By Stephen Sumner One of the reasons the physical 'Shopping Mall' was seen as a great place to be alongside the retail High Street is because it leveraged...
3/1/2021 12:04:54 PM Is There a Business Model that Provides Free Access to Broadband and Content 24/7? By Stephen Sumner The internet as we currently know it has been tested like no other time since the start of this pandemic. There are a few people that say...
11/22/2020 11:34:05 AM What Was is No More! - Rear View Mirrors are for Looking at Where you Have Been, Not Where Your Going. By Stephen Sumner Without a doubt retail has been in turmoil for sometime, everywhere we look from the traditional High Street, to those household name...
11/1/2020 12:37:46 PM If You Don't Do it - The Mighty 'Amazon' Will.... By Stephen Sumner The west is still fixated with getting people through the 'funnel', something that leans heavily towards the transaction than experience....
10/26/2020 12:00:00 AM How has Social Changed The World of Sales and Marketing Post-Pandemic? 🌎 By Tim Hughes In this discussion, Melanie Gaboriault from Hootsuite and Simon Kemp discuss the latest report "Digital 2020 - October snapshot" which is...
8/30/2020 12:09:41 PM Is This Travel Retail's Time to Get Digital Going? By Stephen Sumner In the western world, brands are still fixated with getting people to the website, moving consumers the through the funnel, along with...
8/24/2020 12:00:00 AM Can Shopify Drive Commerce from Content on TV & Take on the Might of Amazon? By Stephen Sumner The merging of commerce and content continues with a few interesting innovations. Those that have worked out that we all prefer to enjoy...
8/24/2020 12:00:00 AM 'Hearst' is Generating Commerce from Content - Fad, Fact, or Something Else More Troubling? By Stephen Sumner As online firms like Apple and Google have grown, many news providers and other publishers are struggling to survive. Google under...
8/16/2020 12:21:11 PM 'Stores' - "Where we're Going We Don't Need Stores" By Stephen Sumner I don't know about you but I've had a mobile phone forever! The last time I went into a 'phone shop' would be about 15 years ago. When I...
8/16/2020 11:34:45 AM Why 'Live Streaming' Has to be a 'Sustainable Strategy' for Retail? By Stephen Sumner I spend a lot of time considering changes in consumer behaviour, all so I can spot any sustainable trends that can help businesses to...
8/16/2020 10:27:27 AM Fashion Week is Being Brought to 'You' - Something Else Retail Should Also be Doing? By Stephen Sumner As the UK Government continue to open and close 'travel corridors' as indecisive as a brides nightie it's not only retail that seems to...
8/10/2020 12:00:00 AM Forget the EU Wine Lake - There's an $395bn Apparel Mountain to Climb. By Stephen Sumner If you're involved in the fast fashion business it seems that fast is not really what's happening right now. With every retail business...
7/21/2020 10:52:19 AM What Retail Needs to learn From TV shopping to Embrace a Media Mindset & Move Consumer Inertia. By Stephen Sumner There are literally hundreds of thousands of micro non paid influencers on all manner of social platforms today, many of those people are...
7/21/2020 12:00:00 AM Why Retail Needs Visual Merchandising Now More Than Ever - Here's How! By Stephen Sumner There is much confusion and debate around the ongoing validity of the department store format with the likes of John Lewis and Debenhams...