If you are new to some of my blogs, then I take the most up-to-date research and break it down into bite sized chunks and then add some...

In Greek mythology, Apollo, god of poetry and prophecy falls in love with the beautiful Cassandra. Daughter of the king and queen of...

I was recently talking with Jill Christensen about employee engagement  The question was raised "do employees work hard at home?" and the...

When I talk to people about digital transformation the conversation soon turns to customer experience.  The trouble for many companies is...

The thing about Account Based Marketing (ABM) is that it's a new way of doing business, but people approach it using old tools and...

Good point made in this article that startups (like ours) run in the Cloud.  There is no debate, why on earth would we want servers and a...

Brian raises an interesting point that digital transformation isn't about digital.  Digital after all is about IT, Cloud, SaaS or...