5/14/2021 12:00:00 AM What content works on LinkedIn and for social selling? By Tim Hughes I'm always interested in articles that talk about what content works on Linkedin. Based on our research, what content works is clear, see...
5/11/2021 12:00:00 AM Can we get away with just updating our LinkedIn profiles a bit? By Tim Hughes I often hear this. "all we need to do on social, is touch-up our LinkedIn profiles" It's the line of least resistance. We know that the...
5/6/2021 7:42:22 AM Can I get the most from my sales navigator licenses with social selling? By Tim Hughes I was on a call today with a sales leader and he was sharing with me his journey with regards to social selling and it's fairly typical...
4/4/2021 4:32:33 AM Marketing to the Paradox of Needs in B2B Technology By Tim Hughes This research from Linkedin is interesting, it talks about what the modern buyer wants. But we know what the modern buyer wants, we are,...
3/26/2021 10:24:34 AM Is social selling inmailing people on Linkedin? By Tim Hughes Yesterday I was called into a meeting by a global Sales VP, a team of his was going to buy some Linkedin training and they wanted to know...
1/6/2021 12:00:00 AM See How Being Buyer First Brings Sellers and Buyers Together By Tim Hughes This blog provides a summary of some recent research from Linkedin, you can download the report here, or read my summary below. The World...
12/23/2020 9:17:16 AM What Marketers Should Know About Cold Outreach on LinkedIn By Tim Hughes You are at a party, it's pre-covid, and you are in the kitchen and having a conversation with a couple of people you have never met...
12/17/2020 8:37:19 AM Why Linkedin "Done For You Service" Are Now Illegal By Tim Hughes The LinkedIn terms of service have been updated and this new line appears. “you will not a create a false identity on LinkedIn,...
11/20/2020 9:09:44 AM The Myth Of Innovation: The Real Reason Your Company Needs To Digitize By Tim Hughes Last night my partner and I went for a walk in west London where we live. It gets dark at this time of the year, 16:00 in the afternoon. ...
9/15/2020 8:24:29 AM The Risks Of Outsourcing Your Social Selling By Tim Hughes I'm not sure about you, but I get connection requests everyday from people that will promise what seems to be an unbelievable offer ........
7/6/2020 12:00:00 AM Connecting With Your Customers in Their New Reality By Tim Hughes As recently as 1940, 20% of US homes had no electric light and 30% had no running water. In 1800, 85% of the world lived in absolute...
2/25/2020 9:19:30 AM If You Don’t Have LinkedIn Proximity, You’re Missing Out By Tim Hughes One of our clients recently described a "social" organisation. A social organisation being one that is run on social. Social in sales,...
1/16/2020 7:39:25 PM PODs - Beans or LinkedIn, which do you prefer? By Digital Leadership Associates A POD in social media terms is where a group of people get together and form a POD to share each others social media posts. The purpose...
1/12/2020 4:19:04 PM 4 Ways to Turn Cold LinkedIn Connections Into Clients (Without Being Sales-y or Spammy) By Tim Hughes I had a connection request from a person in Malta yesterday. I don't know them. The connection request, gave a long list of their...
10/20/2019 5:48:34 PM How Your Company Can Grow Social Media Reach on LinkedIn By Tim Hughes Somebody said to me the other day on Facebook that many of his clients were not on LinkedIn. Really? With 645 million people on LinkedIn...
8/5/2019 1:23:09 PM LinkedIn Tip - If you're Barry Manilow, Go All-In on Being Barry Manilow By Stephen Sumner A lot of people I talk to about starting a blog, or simply just wanting to share knowledge and expertise seem to defer doing it because...