Many people think of influencer marketing such as Kim Kardashian or these influencer lists you have in the world of B2B Marketing. But in...

For years I would call myself the 'Hunter' if someone asked me what kind of Salesperson or Business Development person I was. I put...

 Connection, Pre Pandemic. Prospect, research, phone, listen, talk, discuss, meet, discuss more, build the relationship, present, win...

Many leaders we talk to, make an assumption that because they are influencers within their business, this somehow makes them influential...

A lot has been written about Influencer Marketing and most people see Influencer Marketing as B2C initiative, but for the B2B Marketer...