The retail industry is most impacted by dynamic changes in consumer demand as today’s consumers want immediate, easy, 24/7 shopping...
Everywhere we look today we can access virtually any kind of content. If your on Facebook, Instagram, and now even on LinkedIn you will...
Fickle lot those socially savvy consumers eh! Let's be honest with ourselves, retail adopted the homogenisation and the blandness of...
Businesses are collapsing at an alarming rate, unemployment is rocketing around the world yet pent up creativity, innovation, and...
Last night my partner and I went for a walk in west London where we live. It gets dark at this time of the year, 16:00 in the afternoon. ...
I spend a lot of time posting blogs about several macro consumer focused sectors, including 'Healthcare, Legal, Financial, and Retail'...
We can't solve our problems from the same level of thinking that created them" Albert Einstein. 4 years ago, I jumped from a corporate...
I write this blog in the middle of what should be annual vacation season for many northern hemisphere countries. It will soon be the...
I've just listened to an interview with Sarah Walker-Smith - CEO Shakespeare Martineau by Michelle Cravill on her Leadership podcast, you...
“Social media will play an even more important role in marketing post-COVID-19, as many retailers are slashing marketing budgets to...
Today's generations know nothing other than the free to access, free to use, lo-cost, no-cost digital world that many from previous...
"EasyJet scraps CMO role as Lis Blair departs" Her departure has prompted the airline to restructure its board so that marketing,...
Let's assume you've made it to interview. The interview goes well and you land the job as CMO. The CEO is convinced you’re the best...
The warning signs have been there for sometime in retail la la land. In January 2020, the BRC noted there was a “seismic shift” in the...
“You gain strength, courage and confidence by every experience in which you really stop to look fear in the face. You are able to say to...
Where possible countries around the world are looking to mirror the 'lockdown' applied by China in order to enforce 'social distancing'....