5/15/2023 11:38:52 AM WTF Is AI And Will It Replace Me? By Stephen Sumner By no means am I purporting to be an expert or have an in depth understanding of how to harness AI - fortunately it seems I'm the same as...
9/13/2021 10:24:14 AM Does the thought of social media keep you awake at night? By Digital Leadership Associates I find myself drinking more and more coffee lately these days. I love oat milk lattes, can’t get enough of them. It’s not so much I like...
1/14/2021 7:23:36 PM The 'PANDEMIC' shift in sales and customer approach By Digital Leadership Associates Having covered a bit of this in recent blogs, a recent article caught my eye that highlighted to me that many sectors (as we knew) did...
1/5/2021 7:42:12 PM Short or Long Leadtime. Are you tracking all the data from inbound? By Digital Leadership Associates In my career in sales, I have covered two main landscapes and sectors. Managed Print and Freight Forwarding & Logistics. Both very...
7/29/2020 10:52:46 AM Artificial intelligence isn't the future. Augmented intelligence is By Peter Springett If you're at all anxious about the impact of artificial intelligence on your career, I can strongly recommend this article and the...
8/5/2019 11:17:58 AM Can ads manipulate our emotions - how we can try to resist?. By Stephen Sumner I came across this short (link below) but interesting video on the BBC news website, it talks about how ads are designed to trigger an...
5/7/2019 12:22:38 PM Is Advertising on a ‘suicide’ mission By Stephen Sumner The traditional push advertising model has been the stalwart for all media companies on and off the web, however that model is...
9/18/2018 7:55:03 PM Content? Keep it simple, stupid! By Peter Springett 'Creative ideas are tanking your content strategy' says this article from PR University. I couldn't agree more. I'd qualify this by...