9/15/2021 10:42:06 AM How Video is 'Killing The Retail Star' of Yesterday. By Stephen Sumner Today we see brands that have developed a 'media mindset' are now cutting through the huge swathes of bland corporate content being...
8/30/2021 11:25:33 AM Help, My AOV Dropped 34% - Why? By Stephen Sumner Far too many companies in my opinion spend too much time trying to 'revive the dead' instead of 'giving birth' to new opportunities. I...
8/30/2021 9:50:43 AM Why 'Drop Shipping' Is Already The Great Retail Disrupter. By Stephen Sumner Without Zuck we wouldn't really have had the huge take up on social media, without LinkedIn morphing into a business network site, it...
8/10/2020 11:46:23 AM "Sales Associates" - Retail's Under Utilised 'SuperPower'. By Stephen Sumner My blogs tend to steer away from religion, and especially politics - after all who on earth can predict the ongoing direction and impact...
8/4/2020 10:38:38 AM The 'Supply Chain' Is in Need of Transformation - It's Now Happening. By Stephen Sumner I don't think you need me to remind you that the retail supply chain has pretty much come to halt. It's a system that prior to this...
6/14/2020 11:56:54 AM eCommerce was King & Queen During the Pandemic, But Can it Keep it's Crown? By Stephen Sumner Many years ago when eCommerce was in its infancy we in Europe took our lead from the west, in particular from the good old US of...
12/31/2019 10:47:22 AM When eCommerce hits $3.5 Trillion in 2020 will you still be a player? By Stephen Sumner “ABI Research forecasts total e-commerce revenue of US$3.52 trillion in 2020, growing Year-over-Year (YoY) at nearly 19%." The above from...
11/10/2019 2:07:08 PM Just What is TikTok, and why should I care? By Stephen Sumner It's exhausting isn't it? Social media that is, just when you thought you and your team had got to grips with Facebook, Instagram,...
10/16/2019 9:59:39 AM TikTok's In video search will power UGC 'Social Commerce' to another level. By Stephen Sumner Video-sharing app Douyin (known as TikTok outside China) is trialing a new function that allows users to perform in-video search. I write...
2/5/2018 5:26:55 PM What is the Future of Social Networks? - Just Look at Who Facebook is Copying! By Tim Hughes If you hadn't see the company that owns the Chinese official social network "Wechat" overtook the market capitalisation of Facebook. One...