We read about it all the time, the move to digital, the use of social media, but is it really a thing? I read an article by a "cold...
I wonder if I actually remember the time before Covid19, things have changed so much? As leaders we have been through what's called a...
Francesco Starace of Enel—the Italy-based power company, said at a recent webinar. “Ninety percent of the problem (with digital...
Interesting research from MIT "Groundbreaking international research by MIT’s Center for Information Systems Research (CISR) reveals that...
I wonder if I actually remember the time before Covid19, things have changed so much. We were told before lock down that "life" just had...
I spotted somebody on Linkedin the other day talking about the importance of "brand". It would seem that brand, rather than leads during...
When we set up DLA Ignite some three and half years ago I always assumed that the target person we would talk to would be the Chief...
Having been in business for a few years, it's so easy to keep doing what you have always done. Here at DLA Ignite we decided from day one...
It's an interesting concept (to me anyway) that this CEO thinks we should remove hierarchies. When in fact in society, we have already...
Digital seems to be the "buzz term" on everybody's lips. There is agreement that we need to do something about digital but we are not...
All these different people involved in digital transformation (according to this article) seem to sit in IT. Digital Transformation is...
We see so many companies over complicating digital transformation. It tends to sit the the "shinny new object syndrome". Companies see...
As more and more companies see the need and the benefit to transform digitally, the discussions opens with regard to who takes...
This article ask for people to understand that Digital Transformation isn't (just) about systems change but is actually about people,...
Interesting article which details the fact that Easyjet have hired a CDO in place of the CMO. With marketing changing so much and with it...
With any change program like a digital transformation or social transformation (Social Selling, Employee Advocacy) there always seems to...