When I first moved into sales, it was cat and mouse and Billy Big-time that seemed to be the call of the floor. Everyone looking to play...
Covid19 has transformed the business world. There used to be companies that insisted you had to be in the office. There was also people...
Sustainable fashion is most definitely becoming a mainstream strategy for brands and retailers alike, but it's the consumer whose driving...
When you hear the words 'business transformation' do you switch off and think "here we go again, another tech project"? It seems that's...
I recently wrote a few articles on here about analog leadership in what is today a digitally savvy social media connected world. From the...
Global business advising firm Brunswick Group conducted a study to determine the top 100 connected CEOs, based on their digital presence...
Hootsuite, the leader in social media management trusted by more than 18 million customers and employees at 80 percent of the Fortune...
History shows that the most successful advertising channels have been the ones that have reached consumers in their homes, where the vast...
52 percent of millennials say that they always research background information before buying goods or services, compared with 45 percent...
The secret to any supplier relationship is communication. No surprises and no secrets. This can be difficult when you have a large...
Video-sharing app Douyin (known as TikTok outside China) is trialing a new function that allows users to perform in-video search. I write...
I started my retail career with what was recognised as one of the most innovative retailers of the 1980's 'Olympus Sport', a company...
Everywhere we look today we can access virtually any kind of content, many are of course subscription based, whilst the majority are...
People today don't have to go to your website, in fact it's probably one of the last places to go to, they also don't have to be...
Many companies today have a 'Customer Service' team, these are the unsung heroes of a company who to be frank, are tasked with dealing...
The traditional sales prospecting landscape in B2B has undeniably changed, forever!. The need for 'social proof' as part of any due...