1/16/2023 10:45:56 AM A 5 minute read to improve your commercial future...Why you should take Thought Leadership seriously in 2023... By Digital Leadership Associates For anyone who reads any of my content, you may have noticed that all through 2022 I was raving about the '2021 Thought Leadership Impact...
9/21/2022 1:45:26 PM We are measuring the wrong things…yes, but we are getting great data!…and other commercial red herrings... By Digital Leadership Associates When the British colonised India they were concerned about the number of deadly Cobras in Delhi. The local council introduced a cash...
9/5/2022 12:32:40 PM Who owns the Digital Share of Voice in your sector...? What is it and why is it important...? By Digital Leadership Associates Who owns the Digital Share of Voice in your sector...? Its important to know. If it’s you and your team, then you are the dominant...
7/26/2022 11:32:36 AM As the lines between 'personal' and 'professional' blend, how can your business leverage team creativity for growth..? By Digital Leadership Associates Our commercial worlds have changed so dramatically since the start of the digital transformation and have been accelerated by the recent...
7/26/2022 11:13:51 AM How to beat 'the algorithm' once and for all...a step by step breakdown for modern businesses. By Digital Leadership Associates A friend of mine posted a piece of content last week about their frustration with Social Media algorithms. They wrote about how the...
7/11/2022 8:14:24 AM The battle lines for order intake, revenue and ebitda in your sector are drawn, and they are online…are your team ready? By Digital Leadership Associates The battle lines for order intake, revenue and ebitda in your sector are drawn, and they are online…are your team ready? We meet Sales...
6/27/2022 2:21:15 PM How to cut through the online noise in your sector and why it will change your business for the better... By Digital Leadership Associates One of the most important and powerful documents I read last year came out in September and it’s been within arm’s reach ever since. I’ve...
6/22/2022 12:47:53 PM Questions from the client base #9: "How can Social Media help us take our company into new geographic territories...?". By Digital Leadership Associates So you want to expand! You want to take your business into a new location, a new country or a new continent. Remember how we did it way...
6/13/2022 10:17:15 AM Questions from the client base #8: "My content reach is going down and I’m not getting as much engagement as I did before, what should I do…?" By Digital Leadership Associates A great question. What you don’t want to do is......blame ‘the algorithm’. Why? You don’t have a clue about the algorithm, nobody does. ...
5/25/2022 12:13:25 PM The Social Selling THUNK V4.1 with the SVP of Sales and Marketing. "Why should I be interested in a Social Selling qualification..?". By Digital Leadership Associates A brand new series of The Social Selling 'THUNK'...!Volume 4 : Episode 1 with the SVP of Sales and Marketing.The Social Selling...
5/9/2022 8:03:47 AM Introducing the first and only Social Selling & Influence qualification in the world today, accredited by the ISP (Institute of Sales Professionals). By Digital Leadership Associates Social Media has changed the world. Changed our domestic lives and changed our professional lives We are in the midst of the biggest...
4/11/2022 11:01:50 AM Getting off the hamster wheel of traditional Sales, Marketing and BD and why its important to start today... By Digital Leadership Associates Before we start a Social Selling & Influence transformation programme with a new team, we run a Social Media Strategy development...
3/21/2022 3:49:21 PM Getting your team match fit and strategically ahead in the competition for revenue and ebitda. By Digital Leadership Associates The parallels between sport and business have been well documented over the years. Training, setting goals, teamwork, determination,...
3/14/2022 2:18:53 PM Questions from the client base #6: How much time will my team to be spending on Social Media…? By Digital Leadership Associates This very much depends on what you need from this and what are the required results. This sounds like a squirmy answer, let me explain…...
2/14/2022 9:29:10 AM Is your Sales and Marketing relevant in 2022? How to get out of the analogue demand generation rut and win with digital – regardless of your sector. By Digital Leadership Associates “Customer preferences have been steadily shifting away from relying primarily on in-person interactions with sellers toward accessing...
12/28/2021 3:37:13 PM Reflection and learning from Social Selling & Influence coaching in 2021...My top 3 for 2022. By Digital Leadership Associates What a year it's been… A year of ups and downs, stops and starts (and stop agains...!). The clank and creak of industrial wheels heaving...