When we started Crux, we tended to focus on the industries we knew but our processes deliver results for businesses across all B2B...
Who owns the Digital Share of Voice in your sector...? Its important to know. If it’s you and your team, then you are the dominant...
In 2018 I was the Managing Director of an Energy Service company. I had a selection of ‘tools and techniques’ that I used to grow...
Our commercial worlds have changed so dramatically since the start of the digital transformation and have been accelerated by the recent...
A friend of mine posted a piece of content last week about their frustration with Social Media algorithms. They wrote about how the...
The battle lines for order intake, revenue and ebitda in your sector are drawn, and they are online…are your team ready? We meet Sales...
So you want to expand! You want to take your business into a new location, a new country or a new continent. Remember how we did it way...
“Customer preferences have been steadily shifting away from relying primarily on in-person interactions with sellers toward accessing...
What a year it's been… A year of ups and downs, stops and starts (and stop agains...!). The clank and creak of industrial wheels heaving...
What would life be like if you and your team were the global digital leaders in your field…? What would life be like if your team were...
Last week we ran a Social Selling & Influence awareness session with a management team. We covered how it works, what it does, how the...
We are often asked “what’s the one thing we can be doing on Social to get results...?” The problem with questions like this is, it’s like...
The end of Q1 actual and Q2 forecast review, we’ve all been there… Whether you are presenting your performance, the performance of your...