11/1/2020 12:37:46 PM If You Don't Do it - The Mighty 'Amazon' Will.... By Stephen Sumner The west is still fixated with getting people through the 'funnel', something that leans heavily towards the transaction than experience....
10/25/2020 12:12:53 PM Are Retail CEOs Acting Like It's Still the 20th Century? By Stephen Sumner On Thursday 22nd October I put a flag up on LinkedIn to alert retail CEOs that I had a few ideas that could help them drive revenues, and...
3/9/2020 12:00:00 AM Live Streaming for Retail isn’t Social Selling - Here's Why! By Stephen Sumner Semantics for some some, evidential change in the 'buying' process for many. I'm talking about 'social selling' and how it's often being...
1/6/2020 11:59:50 AM Check out what's on the Chinese Commerce menu - look at what’s new! By Stephen Sumner Businesses, especially those in multi-channel retail that operate with a fixed mindset seem to spend an inordinate amount of time,...