8/22/2019 12:00:00 AM Whats 'Humpty Dumpty' Got to do with your Agency Fees? By Stephen Sumner Do you remember the nursery rhyme 'Humpty Dumpty'? Well there been something similar going on in agency land for the past decade or so,...
7/8/2019 12:00:00 AM Why Advertising Agencies Are Dying! By Stephen Sumner Hedge funds continue to short the world’s leading advertisers. Shares of WPP have already fallen, other global 'MadMen' type agencies are...
5/21/2019 11:34:29 AM My SuperPower is 'Listening' And I Do It Better Than You! By Stephen Sumner Chances are your media agency is using 'Microsoft Dynamics 365', its how they report back to you on what you have spent, what happend,...