Why a Focus on Tech Rather Than on Customer Value is Holding Retail Back.
If you work in marketing you convince yourself that everyone is looking at your brand and company, yet the reality couldn't be further...
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"If I had $1 to invest in digital"
Do you spend your marketing budget on digital advertising?
If you do you'll have seen (pre-covid) the cost of those ads going up, factor...
It Seems It's Not Just 'England' Making a 'Social' Statement at "The Euros".
Who needs the 'euro' when we got sterling?
I love watching and taking part in all manner of sporting activities. Without a doubt if you're...
Can social selling break down the silos between sales and marketing?
If you didn't know, here at DLA Ignite we transform businesses that wont to sell and market in a digital world.
During our training and...
Why UX on The Mobile Phone Hasn't Kept Pace With Users & What To Do About it?
Is Anything Going to Transform the Intrusive Ad Experience?
It seems that it took a global pandemic to help get us all closer to the answer.
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