1/16/2023 10:45:56 AM A 5 minute read to improve your commercial future...Why you should take Thought Leadership seriously in 2023... By Digital Leadership Associates For anyone who reads any of my content, you may have noticed that all through 2022 I was raving about the '2021 Thought Leadership Impact...
1/9/2023 11:30:21 AM Questions from the client base #12: “I’m not a creative person, will this be a problem for me in Social Selling...?” By Digital Leadership Associates “I’m not a creative person, will this be a problem for me in Social Selling...?” One of the most rewarding aspects of working with CRUX...
11/28/2022 4:33:39 PM What matters most? Holding onto an old-fashioned idea and hoping you are right or the success of your company? By Digital Leadership Associates Every week we meet management teams from across sectors and across the globe. Every single one of them tell us that they have great...
11/7/2022 10:17:30 AM Questions from the client base #10: “Does all this B2B digital/social stuff have a shelf life...?” By Digital Leadership Associates I was on a call with a management team recently. We ran through what being a Social organisation means, the reason it's important, how it...
10/25/2022 9:38:25 AM "I don’t want to post personal content on Social Media…" By Digital Leadership Associates I don’t want to post personal content on Social Media… We hear this a lot, but it’s a distraction and you’ve missed the point. An...
8/22/2022 11:35:32 AM Questions from the client base #9: “What if we train our people in Social Selling, they become ‘famous’ and are poached by a competitor?”. By Digital Leadership Associates "An employer once said, "What if I train my people and they leave?" I say, what if you don't train them... and they stay..." -- Evan...
8/5/2022 11:29:00 PM The Definition of Insanity in Marketing By Tracy Borreson This is my favorite definition of insanity; "doing the same thing over and over and expecting a different result". Yet companies are...
7/11/2022 8:14:24 AM The battle lines for order intake, revenue and ebitda in your sector are drawn, and they are online…are your team ready? By Digital Leadership Associates The battle lines for order intake, revenue and ebitda in your sector are drawn, and they are online…are your team ready? We meet Sales...
6/27/2022 2:21:15 PM How to cut through the online noise in your sector and why it will change your business for the better... By Digital Leadership Associates One of the most important and powerful documents I read last year came out in September and it’s been within arm’s reach ever since. I’ve...
6/22/2022 12:47:53 PM Questions from the client base #9: "How can Social Media help us take our company into new geographic territories...?". By Digital Leadership Associates So you want to expand! You want to take your business into a new location, a new country or a new continent. Remember how we did it way...
6/15/2022 10:47:50 AM The Social Selling THUNK Volume 4:3...with the Private Equity Investment Director By Digital Leadership Associates The all new series of The Social Selling 'THUNK'...!Volume 4 : Episode 3 with the Private Equity Investment Director.[θʌŋk]NOUN1. the...
5/23/2022 10:55:16 AM How to make sure your business is on the right side as the Digital Divide grows ever wider…and how to stay there. By Digital Leadership Associates We meet some amazing leadership teams from a wide variety of sectors and geographic locations, and it is astonishing how different, even...
5/16/2022 9:42:10 AM Is your corporate marketing content producing results or suffocating your business..? By Digital Leadership Associates Our Social Media content has always been essential when playing out our Digital Identities and providing evidence that we understand the...
4/11/2022 11:01:50 AM Getting off the hamster wheel of traditional Sales, Marketing and BD and why its important to start today... By Digital Leadership Associates Before we start a Social Selling & Influence transformation programme with a new team, we run a Social Media Strategy development...
3/28/2022 11:36:59 AM Defining you and your teams digital identities and putting them to work for Sector dominance... By Digital Leadership Associates I was running a session with a clients team last week, a module focussed building sector influence on Social Media. Its built around how...
3/21/2022 3:49:21 PM Getting your team match fit and strategically ahead in the competition for revenue and ebitda. By Digital Leadership Associates The parallels between sport and business have been well documented over the years. Training, setting goals, teamwork, determination,...