To make sure we are getting the most out of our social media time and not turn social into a 'being on social' metric we have to do the basics right first and foremost.
It's like anything in business.
We follow a strategy and a process.
Without that you are just advertising on what is the largest billboard on the planet.
✔Profile - is it buyer centric and optimised?
✔Network - How solid are your contacts?
✔Prospecting - are you connecting at scale?
✔Content - Are you a trusted advisor?
✔Engagement - Are you having discussions with others
When we see these things working as a team, the results are staggering.
"People we have never spoken to, or been able to meet with, are now in full sight and engaging with us".
Check the deck.
Be you. Be Social.
#socialselling #personalbranding #strategy #askmeanything
In today's day and age, potential clients would probably visit your social media profiles before visiting your website. As Prendi says, "Social media is where they go to get the feel and flavor of your brand. When potential clients Google you, ensure that your business ranks high on the search results."