There is a saying that there are 2 important days in your life

The day you are born and the day when you know why you were born

When I started DLA Ignite, 8 and half years ago I knew why I had been born

That was purpose enough until my father past away 2 years ago

Something strange happened at his funeral

People I didn't know, came up to me and said 

“If it wasn’t for your dad, I wouldn’t be where I am today.”

Here were “strangers”, thanking me for what my father did for them

This moment changed my life

It made me reflect on my own purpose not in terms of wealth or accolades

But how I can support others

My father, was a sound engineer at the BBC

He used his position to mentor, advocate for diversity, and support colleagues

Remember this was 40 years ago!

Without realising it, he had left an enduring mark on many lives

My Dad didn't boast about this, I didn't even know he was doing it

 

In the podcast I'm interviewed by Bernie Borges

The podcast is called Midlife Fulfilled Podcast and I talk about this journey

Bernie explains that this is a "powerful reminder that legacy isn’t about making history—it’s about making an impact, and self-awareness that each of us has the opportunity to leave a legacy, even if the impact is just for one person

It's a reminder to build your legacy every day"

In this podcast I share things I haven't written about or shared before

Hope you enjoy it 

Link here 

 

Want to know more about social selling, check out my new book

"social selling techniques to influence buyers and changemakers - 2nd edition".

In this brand new edition, I have updated all the text, I have also got 15 practitioners, so people who are doing this already to explain how they are get (practical) business benefit. From the CEO that has been running a digital business for over 18 months to sales leaders and sales people who use social selling every day to drive revenue growth. 

Articles on how these business have and are implementing digital, from Mercer, Telstra Purple, Ring Central, Cyberhawk, Namos, Ericsson, DLA Ignite and more.

What does Mark Schaefer, Marketing guru think of the book "social selling - techniques to influence buyers and changemakers - 2nd edition"? watch the video here

It's available on Amazon worldwide.  Link to Amazon.com here and Amazon.co.uk here.