The advice a BBC cameraman gave me on how to take awesome photos
My father was a sound engineer at the BBC
One of his friends outside work, was a TV news cameraman, Clive Stevens
It was Clive that took...
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The aha moment in social - where the magic happens
We often hear people talk about social selling as sending spam over social when it isn't
That's spamming people on social
Our...
Why sending more LinkedIn connection invitations isn't the problem
I recently saw a Linkedin newsletter about how to send more Linkedin connections
If you didn't know Linkedin rescricts you, to 200...
Should we be writing content for humans or should we just write content for LLMs?
In a recent Tweet, Andrej Karpathy mentions that
“It's 2025 and most content is still written for humans instead of LLMs. 99.9% of...
What are the digital levers we have to pull to increase our win rates?
If you think about win rates there are a number levers we can pull to increase win rates
- Time - the quicker you can sign a deal, the less...
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