GDPR regulations came into force on 25th May 2018 and CCPA regulations come into force on the 1st January 2020.  With further State law (and maybe federal law) to follow.

Now is the time for you to get your house in order.

We all know we hate being bombarded with email and being cold called, so let's start this year building a world without interruptions!

Let's go to where are prospects and customers are, on social media.  Let's start talking to them.  Let's start having conversations with customers and prospects.

Let's empower our employees to talk with prospects and customers on social.  Talk authentically, offering advice, insight and education.

When I say, employees, let's get all staff empowered on social.  Sales, Marketing, Human Resources, Procurement, Finance, Customer Service ..... everybody.

Let's all look great on social media, so our company looks cool.  Let's be different from everybody else.  Let's not interrupt people.  Let's build relationships with customers, alumni, potential customers, potential employees, suppliers, potential suppliers, influencers, change makers ..... let's all build strong networks.

Let's create content to inspire people.