Help, I Can't Advertise My 'Adult' Toys!
The 'adult' product industry say they're struggling to be able to 'market' their products on social media because of the naughty word...
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Are You A Listening Brand?
How to get in front of the right people is a big question all companies ask of their marketing teams, who in turn ask the same question...
People Buy From People - It's Not About The Tech!
If you're a small business, and you enjoy blogging about what you do, why you do it, and sometimes 'how' you do it can be a great source...
Your Team Are Not Marketing - They're Plate Spinning!
"Things ain't what they used to be" - well not in marketing anyway!
With the plethora of platforms, tools, and measurements at our...
Can 'Social Selling' Combined With Chat GPT Be The Game Changer?
It's no secret that Google's dominance in paid search has been under threat as the 'intrusive' marketeer moves ad spend into 'Social...
A Bot Goes Into A Bar And Buys A Drink - With Your Money!!
I don't know about you but today we seem to be constantly bombarded with intrusive ads from everywhere, my personal bug bear is the...
Why Pure-play Retail Needs To 'Think Outside The Box'.
Let's be honest with ourselves, physical retail adopted the homogenisation and the blandness of 'corporate multiple retailing' long...
Are Pure-play Retailers Immune To The Issues Facing Their Physical Retail Counterparts?
Traditional retailers that failed to recognise the potential impact of eCommerce have been seeing casualties for well over a decade.
This...
They Say That Data Is The New Oil - It Is for Fraudsters.
No wonder it's become common to call data the "new oil".
Data can be used many times, oil only once.
Data...
Teams That Are Great At A 'Retail Warm Up' Do This.
What’s a ‘Retail Warm Up'?
The answer is;
When consumers choose one channel to get warmed up over a brand and go on to make a...
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