5/30/2023 11:30:07 AM How To Solve (part of) The Retail Inflation Dilemma For Consumers! By Stephen Sumner Retail prices continue to remain stubbornly higher, there's even talk by the UK Government about retailers introducing price caps - crazy...
5/2/2023 9:32:02 AM GROWTH STRATEGIES: Whilst Your Still Thinking 'Macro' They Operate 'Micro'. By Stephen Sumner It took over 100 years for 'mail order' to reach 10% of retail sales - but when eCommerce arrived it took just 10 years. You don't need...
3/16/2023 10:38:14 AM Are Pure-play Retailers Immune To The Issues Facing Their Physical Retail Counterparts? By Stephen Sumner Traditional retailers that failed to recognise the potential impact of eCommerce have been seeing casualties for well over a decade. This...
2/28/2023 2:40:52 PM One Of The Hardest-to-find Items In Retail Right Now Is a Chief Executive. By Stephen Sumner What do Tomatoes, Peppers, and Cucumbers have in common? One of the hardest-to-find items in retail right now is a chief executive. It's...
2/1/2023 2:01:07 PM SEO Is Dying - Long Live AI Chat & Content. By Stephen Sumner Chances are you've already invested quite a lot of time, resource, and no doubt hard cash into 'optimising' your website for all the...
1/9/2023 12:57:19 PM Retailers With Agile Operating Models Do This If The Consumer Purse Is Tight? By Stephen Sumner On LinkedIn we are privileged to be able to access all manner of people from the retail ecosystem industry around the world, many with...
1/5/2023 2:33:51 PM How To Inject A Startup Mentality Into A Retail experience, Without Budget-Crushing Investment. By Stephen Sumner As far as 'experiences' go physical retail (pre-Covid) in my opinion seems to have leaned too far into the transactional experience...
1/5/2023 2:08:32 PM Retail Needs A 'Front Of Mind' Strategy For 2023 and Beyond - Here's a Thought! By Stephen Sumner ROX is the new ROI: Prioritising customer experience. Consumers have more power over your company’s success or failure than ever before,...
12/14/2022 10:21:21 AM Why Your CEO Could Be Letting The Brand Down & What They Can Do About It. By Stephen Sumner A study by the Edelman Trust Barometer found that 67% of consumers trust “company technical experts,” while only 43% trust CEOs. We see...
12/14/2022 9:56:38 AM A Helpful Tip To Assist With Business Transformation. By Stephen Sumner We are all consumers of someone else's business, every day we make an unconscious bias in our decision to shop with one company/brand...
10/31/2022 12:35:45 PM Retail Isn't Innovating Because Marketing Has Become The Company Bullhorn. By Stephen Sumner The reason to hire a CMO is usually because you’ve got a big strategic problem to solve, you need to drive growth and become more...
10/19/2022 9:44:43 AM Why Is Big Retail Is Losing Out to Small Retail? By Stephen Sumner What do retail multiples do? - they buy other failed multiples, add them to the offer and then lose the brand connection and relevance to...
10/19/2022 9:16:51 AM Why The M&S Transformation is Leaving JLP Scratching Their Head. By Stephen Sumner For retail to come out of yet another fiscal crisis with a semblance of relevance to the cash strapped consumer re-invention (not...
10/5/2022 11:22:43 AM If M&S Can Do It This Festive Season So Can You! By Stephen Sumner For the most part, e-commerce hasn’t changed in the past 2 decades or so. It’s an efficient way to buy something you know you want, what...
10/5/2022 10:48:28 AM The Retail Apocalypse Continues - Or Does It? By Stephen Sumner As a die hard retailer I innately believe it is our job to innovate ways to engage the consumer and draw them to us over our nearest...
9/28/2022 10:53:56 AM The Power Of The Micro-Influencer In Retail. By Stephen Sumner Back in the mid 1990's an online movement was gradually taking place, an interesting phenomena back then, but very few recognised that...