3/28/2023 9:06:29 AM 'Why A Fool With A Tool Is Still a Fool' By Stephen Sumner A lot of 'future change makers' (maybe you) are now in the workplace. These are the guys and girls who know nothing other than a digital...
1/31/2023 11:00:03 AM In the midst of all this commercial disruption, are you a growth leader or are you slow to action..? By Digital Leadership Associates Last week I was presenting in person to a group of professionals on Digital Influence. This was an interesting group as the ‘win’ for...
1/16/2023 10:45:56 AM A 5 minute read to improve your commercial future...Why you should take Thought Leadership seriously in 2023... By Digital Leadership Associates For anyone who reads any of my content, you may have noticed that all through 2022 I was raving about the '2021 Thought Leadership Impact...
1/9/2023 11:30:21 AM Questions from the client base #12: “I’m not a creative person, will this be a problem for me in Social Selling...?” By Digital Leadership Associates “I’m not a creative person, will this be a problem for me in Social Selling...?” One of the most rewarding aspects of working with CRUX...
1/6/2023 12:13:33 PM The front line for commercial growth in your markets is online…is your organisation ready, fit and able..? By Digital Leadership Associates We meet management Teams from across sectors and geographic locations every week to discuss their Digital Commercial...
12/17/2022 3:35:57 PM This is all artificial...or is it? By Digital Leadership Associates There are several reasons why you might want to write articles. Writing can be a great way to express your thoughts and ideas, and can be...
11/28/2022 4:33:39 PM What matters most? Holding onto an old-fashioned idea and hoping you are right or the success of your company? By Digital Leadership Associates Every week we meet management teams from across sectors and across the globe. Every single one of them tell us that they have great...
11/28/2022 3:47:34 PM Questions from the client base #11: How do we use Strategic Social Media to help us grow in new territories...? By Digital Leadership Associates Last week I hosted the latest OGV Energy Live on the topic of ‘International Growth’. We heard from the leadership team at Motive...
11/9/2022 1:36:21 PM How Retailers Can Avoid Being The Festive Grinch. By Stephen Sumner We all know that physical retail as was is no more, because the world around it and the enforced habits of consumers due to Covid and...
10/11/2022 11:24:29 AM Why should anyone care about what you do? and how to change that... By Digital Leadership Associates My wife asked me last week, “what the toughest sales job you ever had...?”That was easy to answer, it was when I was in Health and...
10/10/2022 3:54:57 PM Proposal to profit - and everything in between… By Digital Leadership Associates When we started Crux, we tended to focus on the industries we knew but our processes deliver results for businesses across all B2B...
9/13/2022 9:34:52 AM Consumers Are Looking For 'Hassle Free' Shopping Experiences - Companies Have Translated This To Mean More 'Tech/Digital' Projects. By Stephen Sumner When done right internal 'ideation sessions' that are totally outcome based can act as an enabler for growth, or act as a blocker....
8/22/2022 11:35:32 AM Questions from the client base #9: “What if we train our people in Social Selling, they become ‘famous’ and are poached by a competitor?”. By Digital Leadership Associates "An employer once said, "What if I train my people and they leave?" I say, what if you don't train them... and they stay..." -- Evan...
8/22/2022 11:23:06 AM How to create the Digital centre of your sector, and why its important. By Digital Leadership Associates "Where is the Digital centre of your industry? If it doesn’t exist, claim it..!" Last week I put out a short post about this very subject...
8/17/2022 3:03:39 AM Why Networking Matters...in all aspects of your business By Tracy Borreson We all have different relationships with "networking". Many people see it as a "sales-only" activity. As in, it's only something you do...
8/2/2022 11:32:39 AM “CEOs, Spend less time on finance, spend less time in conference rooms, less time on PowerPoint..." By Digital Leadership Associates “Spend less time on finance, spend less time in conference rooms, less time on PowerPoint and more time just trying to make your product...