Just before Christmas I read the book "Mindset - Updated Edition: Changing The Way You think To Fulfil Your Potential" by Dr Carol Dweck and ended up giving a copies to my board and my close friends.
I was reminded about this when I offered to coach somebody recently and they replied "I don't need to be trained on anything".
Dr. Carol's book is not saying that Fixed Mindset or Growth Mindset is good or bad, but lays out how they impact on our lives.
At the same time, I also offered to coach my co-founder and he said "sure, there must be something I will learn".
And there you have, classic fixed mindset and growth mindset.
I recently wrote a blog about Heuristics Bias, to quote Wikipedia "In psychology, heuristics are simple, efficient rules which people often use to form judgments and make decisions. They are mental shortcuts that usually involve focusing on one aspect of a complex problem and ignoring others"
In business we often need to make snap decisions, but so often Heuristics Bias gets in the way. Let's look at using social media across your business. Social is for cat photos and kids right? What if I told you that people were using social in Sales, Marketing, Customer Service, Human Resources etc.
The ROI of social selling was proved out in 2015, that was 4 years ago! Often we hear of sales people taking things into their own hands or "hiding" it from senior management. Recently, a sales person from American Express started spamming people on LinkedIn. He probably thought this was social selling, it wasn't, it was spamming people on LinkedIn. But because his management hadn't grasped the nettle and put in place a programmatic social selling program, the salesperson had an impact on the brand. There were people complaining on LinkedIn, posting. The sales person blocked the complainers, but that didn't stop people complaining.
Outside of Sales in Human Resources, one of our clients by writing a blog, has saved £500K ($650K) in recruitment fees by writing just one blog.
The Heuristics Bias is that social is for cat photos or for kids, where as, people are using it to for incremental revenue gains, efficiency gains, for stripping out cost and for competitive advantage.
As a leader, maybe it's time to retrain your thinking and open your mind to the way that people and process is changing today.
What’s equally striking is how difficult organizations are finding it to embed these qualities and behaviors in their people. That’s because the primary obstacle is invisible: the internal resistance that all human beings experience, often unconsciously, when they’re asked to make a significant change. Cognitively, it shows up as mindset — fixed beliefs and assumptions about what will make us successful and what won’t. Emotionally, it usually takes the form of fear. The complexity of the challenges that organizations face is running far out ahead of the complexity of the thinking required to address them. Consider the story of the consultant brought in by the CEO to help solve a specific problem: the company is too centralized in its decision making.
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